Press Releases

Press Releases and Media Access

ISG Software Research offers all accredited members of the media unlimited online access to our comprehensive library of qualitative and quantitative market research and analysis. We are available to discuss the market, state of end user organizations, vendors and technology and trends about market evolution.

In addition to access to our benchmark research, webinars, white papers, technology vendors and research notes, the Ventana Research team is also available to the media for:

  • Expert source comment and discussion on the market, trends, and players.
  • Invaluable resource to provide timely third-party education and validation to support feature articles and breaking news coverage.

If you are a member of the media and need timely assistance, please contact Marketing for immediate assistance.

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Ventana Research


ISG Software Research Press Releases

Ventana Research today launched its newest market research initiative into Subscription Management. The goal of the benchmark research is to understand how subscription management is being adopted among more traditional organizations as well as being the mainstay of digital businesses. It will examine all types of business model interactions — from the one-off sale and annual renewal to periodic additions and removals — as managing can rapidly become complex if usage and bundled products and...

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Topics: Sales, Technology Vendors, Value Index, Subscription Management, Subscriber Experience, Benchmark Research, Office of Revenue, VoS, Voice of the Subscriber

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