Buyers Guide - Executive Summary

Sales and Operations Planning Buyers Guide 2026 Executive Summary

Written by David Menninger | Jun 29, 2026 10:00:00 AM

Executive Summary

Key Takeaways

Sales and operations planning has evolved into a strategic management discipline that aligns commercial, operational and financial objectives through a unified planning framework. Organizations increasingly rely on S&OP platforms to improve cross-functional coordination, evaluate trade-offs and respond more effectively to changing business conditions. AI, scenario analysis and continuous planning capabilities are accelerating the shift toward more agile, data-driven and collaborative decision-making processes.

Software Provider Summary
The ISG Buyers Guide™ for Sales and Operations Planning evaluates 26 software providers offering products supporting demand planning, supply planning and cross-functional business alignment. The research ranked the top three overall leaders as Anaplan, Kinaxis and SAP. Providers were classified using weighted performance in Product Experience and Customer Experience for ISG quadrant placement. Anaplan, Board, Dassault Systѐmes, Infor, Kinaxis, Manhattan Associates, o9 Solutions, Oracle, SAP and WiseTech were rated Exemplary, with John Galt Solutions, OMP and RELEX rated Innovative. Arkieva, Coupa, Netstock, Pigment and QAD were rated Assurance; and Blue Ridge, Blue Yonder, GAINS, ICRON, Logility, Slimstock, Sunstice and ToolsGroup were rated Merit.

Product Experience Insights
Product Experience, representing 80% of the evaluation, focuses on Capability (50%) and Platform (30%), including adaptability, manageability, reliability and usability. Kinaxis, Anaplan and SAP achieved the highest performance as Leaders in this category, supported by demand and supply planning capabilities and scenario analysis that supports cross-functional decision-making and business alignment. Leaders demonstrated enterprise-grade platform capabilities across varied planning, operational and financial management contexts.

Customer Experience Value
Customer Experience, representing 20% of the evaluation, focuses on validation and TCO/ROI. Anaplan, Oracle and Kinaxis were the Leaders in this category, demonstrating strong customer commitment and clear dedication to customer needs. Providers with lower performance often lacked sufficient information to demonstrate customer success, articulate commitment to customer experience or communicate measurable value through TCO/ROI.

Strategic Recommendations
Organizations should evaluate S&OP platforms based on the ability to align commercial, operational and financial objectives through integrated planning processes. Assessment should prioritize cross-functional collaboration, scenario modeling, workflow management, analytics capabilities and support for continuous planning. Enterprises should also evaluate AI-enabled recommendation, automation and decision-support capabilities that improve planning responsiveness while maintaining governance, accountability and financial discipline.

 

The Findings

The software providers and products evaluated in this research offer product and customer experiences, but not every feature is equally valuable to every enterprise or is needed to support the relevant business processes and use cases. Moreover, having too many product capabilities may be a negative factor for an enterprise if it introduces unnecessary complexity. Nonetheless, you may decide that a more comprehensive set of capabilities is important and meets your enterprise’s requirements.

An effective customer relationship with a software provider is vital to the success of any investment. The overall customer experience and the full lifecycle of engagement play a key role in ensuring satisfaction and long-term success. Providers with dedicated customer leadership, such as chief customer officers, tend to invest more deeply in these relationships and prioritize customer outcomes in line with TCO and ROI expectations. It is equally important that this commitment to customer success is evident throughout the provider’s website, the buying process and the customer journey.

Overall Scoring of Software Providers Across Categories

The research finds Anaplan atop the list, followed by Kinaxis and SAP. Providers that place in the top three of a category earn the designation of Leader. Anaplan has done so in five categories, Oracle in three, Kinaxis in four, SAP in two and Arkieva and Board in one category.