ISG Research content format
Speaking Engagements
Overview
Connect your audience with trusted ISG Research expertise
Speaking Engagements help providers bring independent analyst perspective into live, virtual and audio-based programs. ISG Research analysts can support events, panels, breakout sessions, webinars, podcasts, customer programs and other formats where expert guidance can strengthen the audience experience.
This format is designed for teams that need credible market context, practical guidance and third-party validation around important business and technology topics. Speaking topics are shaped collaboratively based on your audience, program goals and the areas of ISG Research expertise most relevant to the conversation.
Value
Support event and audio programs
Bring an independent analyst voice into conferences, panels, webinars, podcasts, executive sessions or customer-facing programs.
Elevate your event
Bring an independent analyst voice into conferences, panels, executive sessions, webinars or customer-facing programs.
Strengthen credibility
Support your message with market context, research-based perspective and practical guidance from ISG Research experts.
Engage the right audience
Shape the topic and format around your audience, event goals and the business or technology issues most relevant to attendees.
Process
How Speaking Engagements come together
Align on the audience, program format and role the analyst speaker should play in the experience.
Define the event goal
Align on the audience, event format and role the analyst speaker should play in the program.
Select the topic
Shape the session around the business or technology issue your audience needs to understand.
Match the expert
Identify the ISG Research analyst whose expertise aligns to the topic, audience and event format.
Deliver the session
Use the analyst-led session to educate attendees, support engagement and strengthen the overall program.
Speaker Bureau
Explore ISG Research speakers and topics
Use the speaker bureau page to review available analysts, explore the topics they speak on and identify the right expert for your event or program.
ISG Research Speaker Bureau
Use the speaker bureau page to review available analysts, explore the topics they speak on and identify the right expert for your event, podcast or program.
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