Using our research, best practices and expertise, we help you understand how to optimize your business processes using applications, information and technology. We provide advisory, education, and assessment services to rapidly identify and prioritize areas for improvement and perform vendor selection
We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.
Services for Technology Vendors
We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.
ISG Research defines Customer Experience Management as software that combines business applications to impact customer outcomes across departments. CXM is best defined as a suite of applications built on a common platform that facilitates an interdepartmental view of customer activity and provides mechanisms for controlling that activity.
The Buyers Guides for Customer Experience Management evaluate providers across three software categories with a unique Buyers Guide and research for each category to help enterprises assess and select software providers.
To view the executive summaries of the research, please select the report below.
To learn more about our Buyers Guide services for enterprises including purchasing the complete research, advising on your software providers, conducting a workshop or performing an assessment, click here.
To learn more about our Buyers Guide services for software providers including purchasing the complete research and charts or performing an assessment, click here.
Evaluates products that address key elements of customer experience management.
Evaluates products that address key elements of customer journey management.