Buyers Guides for Data Management

2025 Software Provider and Product Assessment

ISG Research defines data management as the administration of data throughout its lifecycle, from generation to consumption, enabling users to ensure that data is valid and consistent and can be trusted for operational use cases and analytic decision-making.

Data management combines functionality addressing data governance, data quality, master data management, data integration and data intelligence to ensure that the enterprise is collecting, storing and processing data in accordance with strategic goals and regulatory requirements.

The Buyers Guides for Data Management evaluate providers across six software categories with a unique Buyers Guide and research for each category to help enterprises assess and select software providers.

• The Data Management Buyers Guide evaluates 27 software providers and products in key areas, including data governance, data intelligence, data quality, master data management and data integration. The guide assesses the following providers: Actian, Alation, Alibaba Cloud, Ataccama, AWS, Cloud Software Group, Collibra, Databricks, Experian, Google Cloud, Huawei Cloud, IBM, Informatica, Microsoft, Oracle, Pentaho, Precisely, Qlik, Quest, Reltio, Rocket Software, SAP, SAS Institute, Securiti, Snowflake, Syniti and Tencent Cloud. 
  
  
• The Data Governance Buyers Guide evaluates 29 software providers and products based on the governance of real-time data in motion and data at rest, as well as the use of AI to automate and enhance data governance. The guide assesses the following providers: Actian, Alation, Alibaba Cloud, Alteryx, Ataccama, AWS, Cloudera, Collibra, Confluent, Databricks, Experian, Google Cloud, Huawei Cloud, IBM, Informatica, Microsoft, Oracle, Pentaho, Precisely, Qlik, Quest, Rocket Software, SAP, SAS Institute, Securiti, Snowflake, Solace, Syniti and Tencent Cloud.
  

• The Data Integration Buyers Guide evaluates 32 software providers and products based on whether the data integration platform enables the integration of real-time data in motion in addition to data at rest, as well as the use of artificial intelligence to automate and enhance data integration, and the availability and depth of functionality to enable enterprises to integrate data with business partners and other external entities. The guide assesses the following providers: Alibaba Cloud, Alteryx, AWS, Boomi, CData Software, Cloud Software Group, Confluent, Databricks, Denodo, Domo, Fivetran, Google Cloud, Huawei Cloud, IBM, Informatica, Jitterbit, Microsoft, Oracle, Pentaho, Precisely, Qlik, Reltio, Rocket Software, Salesforce, SAP, SAS Institute, Snowflake, Software AG, Solace, Syniti, Tencent Cloud and Workato. 
  
  
• The Data Intelligence Buyers Guide evaluates 27 software providers and products including at least one tool or platform for the following functional areas, which are mapped into the Buyers Guide Capability criteria: data culture, data discovery, data inventory, data metrics, AnalyticOps, metadata management, data lineage and data quality profiling. The guide assesses the following providers: Actian, Alation, Alibaba Cloud, Ataccama, AWS, Cloud Software Group, Cloudera, Collibra, Databricks, Experian, Google Cloud, Huawei Cloud, IBM, Informatica, Microsoft, Oracle, Pentaho, Precisely, Qlik, Quest, Rocket Software, SAP, SAS Institute, Securiti, Snowflake, Syniti and Tencent Cloud.
  
  
• The Data Quality Buyers Guide evaluates 25 software providers and products based on data profiling, data quality rules and data quality insights. The guide assesses the following providers: Actian, Alation, Alibaba Cloud, Ataccama, AWS, Cloud Software Group, Collibra, Experian, Google Cloud, Huawei Cloud, IBM, Informatica, Microsoft, Oracle, Pentaho, Precisely, Qlik, Quest, Reltio, SAP, SAS Institute, Securiti, Snowflake, Syniti and Tencent Cloud. 
  
  
• The Master Data Management Buyers Guide evaluates 12 software providers and products based on data modeling, data stewardship and master data rules. The guide assesses the following providers: Ataccama, Boomi, Cloud Software Group, IBM, Informatica, Oracle, Precisely, Reltio, SAP, Stibo, Syndigo and Syniti. 

To view the executive summaries of the research, please select the report below.

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