Natural Language Processing

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Through 2025, conversational experiences involving analytics will improve organizations’ use of data but for three-quarters these experiences will remain primarily text-based rather than voice-based.
David Menninger

David Menninger

Executive Director
Technology Research

When Analytics Talk Back

Our expertise comes from our research that is not found anywhere else in the industry. It can help you make Natural Language Processing impactful to your organization. Consider these insights as you look to assess and improve your Embedded Analytics efforts.

Definition

Natural Language Processing includes the process of generating narratives based on a set of data values and using text and voice as inputs to access information.

Research Fact

Half of organizations say they view text as a critical presentation component, citing it more often than maps.

Best Practice

Based on your audience, consider using text as the primary presentation element supported by charts and tables, rather than vice versa.

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