Buyers Guide

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Customer Relationship Management Buyers Guide 2024 Executive Summary

Posted by Stephen Hurrell on 24 October 2024

Executive Summary Customer Relationship Management Customer Relationship Management (CRM) systems have long served as vital tools for enterprises, helping them gather and manage information about prospective customers, sales activities, customer accounts and post-sale services. These systems are designed to centralize and streamline customer interactions and data points, making them accessible... Read More

Topics: Customer Relationship Management, Office of Revenue, Business-focused Software and Services

CRM Sales Buyers Guide Executive Summary

Posted by Stephen Hurrell on 24 October 2024

Executive Summary CRM Sales Customer relationship management (CRM) allows sales management and sellers to utilize the tools in what has historically been called salesforce automation (SFA) and remains a critical component of modern CRM systems. As the digital transformation of businesses continues to evolve, CRM systems have become more sophisticated, providing sales teams with advanced tools and... Read More

Topics: Customer Relationship Management, Business-focused Software and Services, CRM Sales

CRM Platform Buyers Guide 2024 Executive Summary

Posted by Stephen Hurrell on 24 October 2024

Executive Summary CRM Platform CRM platforms are a comprehensive technology designed to facilitate and optimize interactions between an enterprise and its customers throughout the entire customer lifecycle. CRM platforms give enterprises the flexibility to integrate applications such as marketing, sales and service, along with the support of digital commerce and the operations and management of... Read More

Topics: Customer Relationship Management, Business-focused Software and Services, CRM Platforms

CRM Partners Buyers Guide Executive Summary

Posted by Stephen Hurrell on 24 October 2024

Executive Summary CRM Partners Partner relationship management (PRM) helps enterprises support the processes that ensure contracted partners that market, sell and even service are managed in the most effective manner possible. An enterprise’s ability to manage the extension of its business to a third-party is best handled with a dedicated application that can interoperate with other CRM... Read More

Topics: Customer Relationship Management, Office of Revenue, Business-focused Software and Services, CRM Partners