Analyst Perspectives


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It’s very exciting to embark on a new chapter of one’s career, so I am thrilled to be joining Ventana Research to lead the practice of expertise in customer experience (CX). Some who know me might remember that I’ve been in this industry since a much younger version of me edited Call Center Magazine in the 1990s and 2000s. Others might have crossed paths in my role at several industry analyst...

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Topics: Customer Experience, Voice of the Customer, Contact Center, Product Information Management, Digital Commerce, Subscription Management, agent management


The last decade has seen exponential growth amongst subscription-based business models. Pioneered in the B2C market with cloud-based SaaS offerings, the last decade has seen exponential growth in the share of the economy that is now subscription based. Increasingly, this modern business model is permeating throughout more traditional style industries and companies. But regardless of whether a...

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Topics: Sales, Customer Experience, Office of Finance, Voice of the Customer, embedded analytics, Analytics, Business Intelligence, Collaboration, Internet of Things, Contact Center, Product Information Management, Price and Revenue Management, Digital Commerce, Enterprise Resource Planning, ERP and Continuous Accounting, natural language processing, robotic finance, revenue and lease accounting, Subscription Management, agent management, intelligent sales, sales enablement, AI and Machine Learning


An important recent development in software designed for the Office of Finance is the addition of what we’re calling a data aggregation device (DAD) for analytical applications. A DAD automates the collection of data from disparate sources using, for example, application programming interfaces (APIs) and robotic process automation (RPA). With a DAD, users of the analytical application have...

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Topics: Office of Finance, Analytics, Business Intelligence, Data, Financial Performance Management, Price and Revenue Management, robotic finance, Predictive Planning, AI and Machine Learning


In this Analyst Perspective from Robert Kugel, learn how FP&A can redefine its mission to achieve the long-stated goal of making it more of a strategic partner with the rest of the organization. This means fully adopting integrated business planning, a high participation, collaborative, action-oriented approach to planning and budgeting built on frequent, short planning sprints. Short planning...

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Topics: FP&A, Office of Finance, Budgeting, Business Planning, CFO, financial planning, forecasting


Subscription-based business models have seen exponential growth over the last decade. The growth of this recurring revenue business model, where a subscriber commits to repeatedly pay for a good or device for a fixed or indefinite timeline, has been caused by the shift from the one-time selling of physical products to selling digital services on a subscription basis. The first phase of this...

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Topics: Sales, Customer Experience, Office of Finance, Voice of the Customer, embedded analytics, Analytics, Business Intelligence, Collaboration, Internet of Things, Contact Center, Product Information Management, Price and Revenue Management, Digital Commerce, Enterprise Resource Planning, ERP and Continuous Accounting, natural language processing, robotic finance, revenue and lease accounting, Subscription Management, agent management, intelligent sales, sales enablement, AI and Machine Learning


This analyst perspective (presentation) covers how Compensation Management, related enabling technologies and data strategies continue to evolve, particularly in the context of prominent business issues facing all organizations today.

{% video_player "embed_player" overrideable=False, type='scriptV4', hide_playlist=True, viral_sharing=False, embed_button=False, autoplay=False,... Read More

Topics: HCM, Compensation, HR, Talent Management, TCM, HR Tech, HR technology, Total Compensation Management, HCM Systems, employee experience, People Analytics


A great deal has changed in how finance and accounting departments operate since the start of 2020. To cope with unprecedented conditions, many departments have found that significant changes to their processes and operating methods are not only possible, they’re necessary. With workers unable to be in office, organizations have learned how to work virtually using videoconferencing, and adopted a...

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Topics: Office of Finance, Financial Performance Management, robotic finance, Predictive Planning


I’m very excited to announce to my network as well as the ever-expanding Ventana Research community that I’m now directing Ventana Research’s Office of Sales practice. The focus is to guide and educate sales and business professionals on the selling applications and technology including digital commerce, price and revenue management, product information management, sales enablement, sales...

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Topics: Sales, embedded analytics, Analytics, Business Intelligence, Collaboration, Data, Product Information Management, Sales Performance Management, Price and Revenue Management, Digital Technology, Work and Resource Management, Conversational Computing, collaborative computing, mobile computing, intelligent sales, sales enablement, AI and Machine Learning


One of the challenges of being a practically minded technology analyst is squaring the importance of “the next big thing” with the reality of what most organizations are doing. For decades it’s been the case that “the next big thing” in the world of information technology is easily several years ahead of where most organizations are in their use of technology. And before most organizations can...

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Topics: Human Capital Management, Marketing, Office of Finance, Analytics, Business Intelligence, Sales Performance Management, Financial Performance Management, Price and Revenue Management, Digital Marketing, Work and Resource Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, ERP and Continuous Accounting, robotic finance, Predictive Planning, revenue and lease accounting, Subscription Management, intelligent sales, AI and Machine Learning


Here are some insights on Cegid drawn from our latest Value Index research, which provides a balanced perspective of Learning Management Systems (LMS) vendors and products that’s rooted in an understanding of business drivers and needs. Our continuous research and analysis of the market for business applications and technologies guide our comprehensive approach to this Value Index on Learning...

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Topics: Human Capital Management, Learning Management, Workforce Management


Here are some insights on D2L drawn from our latest Value Index research, which provides a balanced perspective of Learning Management Systems (LMS) vendors and products that’s rooted in an understanding of business drivers and needs. Our continuous research and analysis of the market for business applications and technologies guide our comprehensive approach to this Value Index on Learning...

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Topics: Human Capital Management, Learning Management, Workforce Management


Here are some insights on SumTotal Systems drawn from our latest Value Index research, which provides a balanced perspective of Learning Management Systems (LMS) vendors and products that’s rooted in an understanding of business drivers and needs. Our continuous research and analysis of the market for business applications and technologies guide our comprehensive approach to this Value Index on...

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Topics: Human Capital Management, Learning Management, Workforce Management


Here are some insights on Workday drawn from our latest Value Index research, which provides a balanced perspective of Learning Management Systems (LMS) vendors and products that’s rooted in an understanding of business drivers and needs. Our continuous research and analysis of the market for business applications and technologies guide our comprehensive approach to this Value Index on Learning...

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Topics: Human Capital Management, Learning Management, Workforce Management


Here are some insights on Skillsoft drawn from our latest Value Index research, which provides a balanced perspective of Learning Management Systems (LMS) vendors and products that’s rooted in an understanding of business drivers and needs. Our continuous research and analysis of the market for business applications and technologies guide our comprehensive approach to this Value Index on Learning...

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Topics: Human Capital Management, Learning Management, Workforce Management


Economic dynamics and market pressures during a black-swan event can wreak havoc on efforts to effectively manage revenue operations and pricing for business continuity. For many organizations, environmental changes disrupt the methods by which these essential business processes are managed can be disrupted, damaging the revenue streams that create profitability. The array of pricing strategies...

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Topics: Sales, Customer Experience, Human Capital Management, Marketing, Analytics, Business Intelligence, Collaboration, Internet of Things, Data, Product Information Management, Sales Performance Management, Workforce Management, Workforce Planning, Price and Revenue Management, Total Compensation Management, Conversational Computing


Here are some insights on Infor drawn from our latest Value Index research, which provides a balanced perspective of Learning Management Systems (LMS) vendors and products that’s rooted in an understanding of business drivers and needs. Our continuous research and analysis of the market for business applications and technologies guide our comprehensive approach to this Value Index on Learning...

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Topics: Human Capital Management, Learning Management, Workforce Management


Here are some insights on Docebo drawn from our latest Value Index research, which provides a balanced perspective of Learning Management Systems (LMS) vendors and products that’s rooted in an understanding of business drivers and needs. Our continuous research and analysis of the market for business applications and technologies guide our comprehensive approach to this Value Index on Learning...

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Topics: Human Capital Management, Learning Management, Workforce Management


Here are some insights on PeopleFluent drawn from our latest Value Index research, which provides a balanced perspective of Learning Management Systems (LMS) vendors and products that’s rooted in an understanding of business drivers and needs. Our continuous research and analysis of the market for business applications and technologies guide our comprehensive approach to this Value Index on...

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Topics: Human Capital Management, Learning Management, Workforce Management


Here are some insights on Oracle drawn from our latest Value Index research, which provides a balanced perspective of Learning Management Systems (LMS) vendors and products that’s rooted in an understanding of business drivers and needs. Our continuous research and analysis of the market for business applications and technologies guide our comprehensive approach to this Value Index on Learning...

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Topics: Human Capital Management, Learning Management, Workforce Management


Here are some insights on SAP SuccessFactors drawn from our latest Value Index research, which provides a balanced perspective of Learning Management Systems (LMS) vendors and products that’s rooted in an understanding of business drivers and needs. Our continuous research and analysis of the market for business applications and technologies guide our comprehensive approach to this Value Index on...

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Topics: Human Capital Management, Learning Management, Workforce Management


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