ISG Software Research Analyst Perspectives | Product Information Management

Oracle Advances its AI-Enabled Supply Chain Management Suite

Posted by Robert Kugel on 30 October 2024

Oracle announced significant updates to its Fusion Cloud Supply Chain & Manufacturing (SCM) software at the recently held Oracle Cloud World. The application suite includes procurement, inventory management, warehouse management, order management and transportation management. SCM tasks are mostly small-scale and repetitive, yet the processes they support are far from simple. They involve the...

Topics: Product Information Management, Operations & Supply Chain, AI, continuous supply chain, Continuous Supply Chain & ERP, Digital Applications

Resilient Supply Chains and AI to Manage Costs

Posted by Robert Kugel on 23 May 2024

Rebalancing supply chains to improve resiliency has been a focus of enterprises with even moderately complex and long supply chains for the past four years. One aspect of this rebalancing is that it almost always involves higher costs. Volume discounts and bargaining power are reduced when more suppliers are used, or an alternate supplier may have higher factor costs and therefore must charge...

Topics: Continuous Planning, Business Planning, Product Information Management, Operations & Supply Chain, Continuous Supply Chain & ERP

Stibo Systems Facilitates Trust in Data With AI-Driven MDM

Posted by Matt Aslett on 16 April 2024

I previously explained how master data management helps provide trust in data, making it one of the most significant aspects of an enterprise’s strategic approach to data management. More recently, I discussed how it has a role to play in accelerating data democratization as part of data intelligence initiatives. Along with data quality, MDM enables organizations to ensure data is accurate,...

Topics: Product Information Management, Operations & Supply Chain, Analytics and Data

2024 Market Agenda for Operations and Supply Chain: Seize the Opportunity

Posted by Robert Kugel on 29 January 2024

Ventana Research recently announced its 2024 market agenda for Operations and Supply Chain, continuing the guidance we have offered for more than two decades to help enterprises across industries derive optimal value and improved outcomes from business technology.

Topics: Continuous Planning, Product Information Management, Operations & Supply Chain, Property Technology, Supplier Relationship Management, Continuous Supply Chain & ERP

Mining, Intelligence and Monitoring Achieve the Best Process Outcomes

Posted by Robert Kugel on 25 January 2024

Since a majority of today’s workforce wasn’t around in the 1990s, it’s worth noting that “business process reengineering” was all the rage. The purpose was to review, restructure and redesign core business processes to achieve substantial improvements in market and customer responsiveness, productivity, cycle times and quality. One reason for its popularity (beyond being a money spinner for...

Topics: Product Information Management, Operations & Supply Chain, Enterprise Resource Planning, ERP and Continuous Accounting, Continuous Supply Chain & ERP

Reverse Factoring Lubricating the Wheels of Supply Chains

Posted by Robert Kugel on 02 August 2023

We added purchasing, sourcing and payments to our core Office of Finance focus areas this year to reflect new and important opportunities to use technology to gain effectiveness through greater efficiency. Technology continues to lubricate the wheels of commerce, aided by a financial services sector that is constantly innovating, responding to market-driven opportunities to reduce costs, increase...

Topics: Product Information Management, Operations & Supply Chain, Enterprise Resource Planning, ERP and Continuous Accounting, Continuous Supply Chain & ERP

Product Experience Management Value Index Classifies and Rates Vendors

Posted by Mark Smith on 14 March 2023

I am happy to share insights gleaned from our latest Value Index research, an assessment of how well vendors’ offerings meet buyers’ requirements. The Ventana Research Value Index: Product Experience Management 2023 is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories...

Topics: Marketing, Product Information Management, Operations & Supply Chain

Product Experience Management Requires Next-Gen Digital Technology

Posted by Mark Smith on 10 March 2023

Having just completed the 2023 Ventana Research Value Index for Product Experience Management, I want to share some of my observations about how the market has advanced over the last two years. The product information management software market is quite mature and products from any of the vendors we assess could be used to effectively deliver information to help your organization improve its...

Topics: Marketing, Product Information Management, Operations & Supply Chain

Product Experience Management Market Requires Digital and Processes Excellence

Posted by Mark Smith on 09 March 2023

Having just completed the 2023 Ventana Research Value Index for Product Experience Management, I want to share some of my observations about how the market has advanced over the last two years. The product information management software (PIM) market is quite mature and products from any of the vendors we assessed can be used to effectively deliver information to help your organization improve...

Topics: Marketing, Product Information Management, Operations & Supply Chain

The 2023 Value Index for Customer Experience Management: Vendor and Product Ratings

Posted by Keith Dawson on 25 January 2023

I am happy to share insights gleaned from our latest Value Index research, an assessment of how well vendors’ offerings meet buyers’ requirements. The 2023 Ventana Research Value Index: Customer Experience Management is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories...

Topics: Customer Experience, Voice of the Customer, Contact Center, Product Information Management, Digital Commerce, Subscription Management, agent management

The 2023 Market Agenda for Marketing: Data Takes Center Stage

Posted by Keith Dawson on 24 January 2023

Ventana Research recently announced its 2023 Market Agenda in the expertise area of Marketing, continuing the guidance we have offered for nearly two decades to help organizations derive optimal value from business technology and improve outcomes.

Topics: Marketing, Product Information Management, Digital Marketing, intelligent marketing

2023 Market Agenda: Greater Agility for a Less Certain World

Posted by Robert Kugel on 20 January 2023

Ventana Research recently announced its 2023 research agenda for Operations and Supply Chain, continuing the guidance we’ve offered for nearly two decades to help organizations across industries derive optimal value and improved outcomes from business technology.

Topics: Continuous Planning, Product Information Management, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Property Technology, Supplier Relationship Management

All-Inclusive CX Suites Reveal the Big Picture to Optimize CX Management

Posted by Keith Dawson on 19 January 2023

Having just completed the 2023 Ventana Research Value Index for Customer Experience Management, I want to share some of my observations about how the market has developed. We found that there are many tools available for various needs related to customer management and communication, ranging from marketing tools to contact center systems to data and analytics applications. It is rare to find all...

Topics: Customer Experience, Voice of the Customer, Contact Center, Product Information Management, Digital Commerce, Subscription Management, agent management

Why We Need a New Definition for CX Software Platforms

Posted by Keith Dawson on 18 March 2022

The technology underpinning customer experience (CX) is a hodgepodge of tools that have been developed for niche use cases and then expanded to fill broader roles. Examples include the old (CRM, help desk software and speech analytics) and the new (customer data platforms and conversational AI). This is because CX is a set of very specialized processes that happen in different parts of the...

Topics: Customer Experience, Marketing, Marketing Performance Management, Voice of the Customer, Contact Center, Product Information Management, Digital Marketing, agent management, intelligent marketing, Digital Experience Platform

The 2022 Market Agenda for Marketing: A Digital Experience Revolution

Posted by Keith Dawson on 04 February 2022

Ventana Research recently announced its 2022 Market Agenda in the expertise area of Marketing, continuing the guidance we have offered for nearly two decades to help organizations derive optimal value from business technology and improve outcomes.

Topics: Marketing, Marketing Performance Management, Product Information Management, Digital Marketing, intelligent marketing, Digital Experience Platform

2022 Market Agenda: Increasing Supply Chain Agility and Resilience

Posted by Robert Kugel on 02 February 2022

Ventana Research recently announced its 2022 research agenda for Operations and Supply Chain, continuing the guidance we’ve offered for nearly two decades to help organizations across industries derive optimal value from business technology and improve outcomes.

Topics: Continuous Planning, Product Information Management, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Property Technology, Supplier Relationship Management

The 2022 Value Index for Agent Management Classifies and Rates Vendors

Posted by Keith Dawson on 31 January 2022

Ventana Research is sharing insights gleaned from our latest Value Index research, an assessment of how well vendors’ offerings meet buyers’ requirements. The Ventana Research Value Index: Agent Management 2022 is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that...

Topics: Customer Experience, Voice of the Customer, Contact Center, Product Information Management, Digital Commerce

Shifts in Agent Management Software Benefit Agent Experiences

Posted by Keith Dawson on 26 January 2022

The 2022 Ventana Research Value Index for agent management software is published, offering interesting observations about how the market is advancing to provide more sophistication to agents and the management of them. The market is now characterized by applications integrated into multifunction suites, a significant change accelerated by the pandemic in the short term and vendor consolidation...

Topics: Customer Experience, Voice of the Customer, Contact Center, Product Information Management, Digital Commerce, Subscription Management, agent management

The Transformation of Account-Based Marketing for Revenue Optimization

Posted by Keith Dawson on 29 September 2021

Account-based marketing (ABM) serves as a model for how a complex manual activity can be improved and automated. That does not mean it always goes well. ABM is a practice that many B2B marketers swear by, but it can be very difficult to get a technology-enhanced ABM program up and running.

Topics: Marketing, Marketing Performance Management, Product Information Management, Digital Marketing, intelligent marketing, Digital Experience Platform

BillingPlatform Bolsters the Rise of Subscription Services

Posted by Stephen Hurrell on 22 September 2021

Subscription management and billing services help organizations offer unique benefits and enhance delivery to customers. By making services more personalized, organizations can acquire – and retain – more customers.

Topics: Sales, Office of Finance, Continuous Planning, embedded analytics, Analytics, Business Intelligence, Business Planning, Product Information Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, ERP and Continuous Accounting, natural language processing, revenue and lease accounting, continuous supply chain, Subscription Management, partner management, Process Mining, Streaming Analytics, Supplier Relationship Management, AI and Machine Learning

Revenue Management Maximizes Partner and Reseller Subscriptions

Posted by Stephen Hurrell on 15 September 2021

Among the many digital economy trends written about in recent years, one of the most significant has been the adoption of a subscription business model. For organizations with a business model that also includes reselling third-party products and services, this shift to subscription services adds complications and potential challenges.

Topics: Customer Experience, Product Information Management, Price and Revenue Management, ERP and Continuous Accounting, Subscription Management

ConverSight.ai Earns 2021 Digital Innovation Award

Posted by Mark Smith on 02 September 2021

The annual Ventana Research Digital Innovation Awards showcase advances in the productivity and potential of business applications, as well as technology that contributes significantly to the improved processes and performance of an organization. Our goal is to recognize technology and vendors that have introduced noteworthy digital innovations to advance business and IT.

Topics: Continuous Planning, Analytics, Product Information Management, Price and Revenue Management, Digital Technology, Operations & Supply Chain, Enterprise Resource Planning, Conversational Computing, collaborative computing, continuous supply chain, work experience management, AI and Machine Learning

CommerceIQ Earns Office of Sales Digital Innovation Award for 2021

Posted by Stephen Hurrell on 17 August 2021

The annual Ventana Research Digital Innovation Awards showcase advances in the productivity and potential of business applications, as well as technology that contributes significantly to the improved processes and performance of an organization. Our goal is to recognize technology and vendors that have introduced noteworthy digital innovations to advance business and IT.

Topics: Sales, Analytics, Product Information Management, Digital Commerce, AI and Machine Learning

Innovit Named a Vendor with Merit in the 2021 PIM Value Index

Posted by Mark Smith on 17 August 2021

We are happy to share some insights about Innovit MDM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Topics: Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Office of Revenue

Viamedici Named a Vendor with Merit in the 2021 PIM Value Index

Posted by Mark Smith on 13 August 2021

We are happy to share some insights about Viamedici EPIM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, data operations, Office of Revenue

Reltio Earns Marketing Digital Innovation Award for 2021

Posted by Keith Dawson on 12 August 2021

The annual Ventana Research Digital Innovation Awards showcase advances in the productivity and potential of business applications, as well as technology that contributes significantly to the improved processes and performance of an organization. Our goal is to recognize technology and vendors that have introduced noteworthy digital innovations to advance business and IT.

Topics: Voice of the Customer, Collaboration, Data Governance, Data Preparation, Information Management, Data, Product Information Management, Digital Marketing, Digital Commerce, blockchain, data lakes, intelligent marketing

Contentserv is a Vendor with Merit in the 2021 PIM Value Index

Posted by Mark Smith on 11 August 2021

We are happy to share some insights about Contentserv CS drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, data operations, Office of Revenue

Field Service Transformation for CX Differentiation

Posted by Keith Dawson on 10 August 2021

Field service is one element of the service-delivery process that an organization must get right or risk alienating important customers and causing friction in the relationship. The customer experience is directly affected by the timeliness, speed and accuracy of on-site work. Consequences of poor performance can hurt revenue, particularly in B2B situations where failures may cause expensive...

Topics: Customer Experience, Marketing, Voice of the Customer, Contact Center, Product Information Management, Digital Commerce, Subscription Management, agent management

Perfion Named a Vendor with Merit in the 2021 PIM Value Index

Posted by Mark Smith on 09 August 2021

We are happy to share some insights about Perfion drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, data operations, Office of Revenue

ServiceNow Earns Customer Experience Digital Innovation Award for 2021

Posted by Keith Dawson on 06 August 2021

The annual Ventana Research Digital Innovation Awards showcase advances in the productivity and potential of business applications, as well as technology that contributes significantly to the improved processes and performance of an organization. Our goal is to recognize technology and vendors that have introduced noteworthy digital innovations to advance business and IT.

Topics: Customer Experience, Voice of the Customer, Product Information Management, Digital Commerce, Subscription Management, agent management

Winshuttle is a Vendor with Merit in the 2021 PIM Value Index

Posted by Mark Smith on 06 August 2021

We are happy to share some insights about Winshuttle EnterWorks drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, data operations, Office of Revenue

Palantir Earns Overall Digital Innovation Award for 2021

Posted by Mark Smith on 04 August 2021

The annual Ventana Research Digital Innovation Awards showcase advances in the productivity and potential of business applications, as well as technology that contributes significantly to the improved processes and performance of an organization. Our goal is to recognize technology and vendors that have introduced noteworthy digital innovations to advance business and IT.

Topics: Customer Experience, Human Capital Management, Marketing, Office of Finance, Voice of the Customer, Continuous Planning, embedded analytics, Learning Management, Analytics, Business Intelligence, Collaboration, Data Governance, Data Preparation, Information Management, Internet of Things, Business Planning, Contact Center, Data, Product Information Management, Sales Performance Management, Workforce Management, Financial Performance Management, Price and Revenue Management, Digital Technology, Digital Marketing, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, ERP and Continuous Accounting, Revenue, blockchain, natural language processing, data lakes, Total Compensation Management, robotic finance, Predictive Planning, employee experience, candidate engagement, Conversational Computing, Continuous Payroll, collaborative computing, mobile computing, continuous supply chain, Subscription Management, agent management, extended reality, intelligent marketing, sales enablement, work experience management, robotic automation, AI and Machine Learning, lease and tax accounting

Oracle is a Vendor of Merit in the 2021 PIM Value Index

Posted by Mark Smith on 02 August 2021

We are happy to share some insights about Oracle’s Product Lifecycle Management Cloud drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Topics: Continuous Planning, Product Information Management, Price and Revenue Management, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, work experience management

inRiver is a Vendor of Assurance in the 2021 PIM Value Index

Posted by Mark Smith on 30 July 2021

We are happy to share some insights about inRiver PIM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, data operations, Office of Revenue

IBM Named an Innovative Vendor in the 2021 PIM Value Index

Posted by Mark Smith on 28 July 2021

We are happy to share some insights about IBM Product Master drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Topics: Continuous Planning, Product Information Management, Price and Revenue Management, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, work experience management

Bluestone PIM Named a Vendor of Assurance in the 2021 Value Index

Posted by Mark Smith on 26 July 2021

We are happy to share some insights about Bluestone PIM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Topics: Product Information Management, Price and Revenue Management, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, work experience management

Stibo Systems is Innovative in the 2021 PIM Value Index

Posted by Mark Smith on 23 July 2021

We are happy to share some insights about Stibo Systems Enterprise Platform drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Topics: Continuous Planning, Product Information Management, Price and Revenue Management, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, work experience management

Riversand is Exemplary and a Leader in the 2021 PIM Value Index

Posted by Mark Smith on 21 July 2021

We are happy to share some insights about Riversand PX 360 drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, data operations, Office of Revenue

Are DXPs Really Needed in a CX World?

Posted by Keith Dawson on 20 July 2021

Customer experience (CX) tools are going through a transition, from piecemeal applications designed to solve narrowly defined problems, to broader suites with integrated functionality. This is occurring along multiple fronts in CX. Software for managing inbound interactions and customer issues is being gathered into CX suites sometimes described as Customer Experience Management (CEM). On the...

Topics: Customer Experience, Marketing, Voice of the Customer, Product Information Management, Digital Marketing, Digital Commerce, intelligent marketing

ServiceNow Brings Customer Workflows with Automation and Intelligence

Posted by Keith Dawson on 20 July 2021

Customer Service & Support (CSS) is a software segment that provides tools for tracking and resolving customer problems, primarily through contact centers. The segment has been mature for decades but today is reinvigorated by a new emphasis on workflows and automation. Vendors, like ServiceNow, have been innovative in developing new technologies for managing self-service and field service, and...

Topics: Customer Experience, Voice of the Customer, Analytics, Contact Center, Product Information Management, Digital Commerce, Subscription Management, agent management, AI and Machine Learning

Magnitude is Exemplary in the 2021 PIM Value Index

Posted by Mark Smith on 19 July 2021

We are happy to share some insights about Magnitude Agility PIM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, data operations, Office of Revenue

Salsify is Exemplary and a Leader in the 2021 PIM Value Index

Posted by Mark Smith on 15 July 2021

We are happy to share some insights about Salsify ProductXM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, data operations, Office of Revenue

CX Suites Focus on Managing Customer Experiences

Posted by Keith Dawson on 14 July 2021

When we speak of the “customer experience,” we are really referring to the results of a broad spectrum of activities that collectively we describe as a journey or a lifecycle. In the past, how we spoke about customers was largely determined by the limited view of what transpired during short, contact center interactions. Customer experience (CX) evolved as a way to incorporate more facets of...

Topics: Customer Experience, Marketing, Voice of the Customer, Contact Center, Product Information Management, Digital Marketing, Digital Commerce, Subscription Management, agent management, intelligent marketing

Pimcore Named Exemplary and Overall Leader in 2021 PIM Value Index

Posted by Mark Smith on 13 July 2021

We are happy to share some insights about Pimcore Platform drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, data operations, Office of Revenue

Akeneo Rated Exemplary Leader in the 2021 PIM Value Index

Posted by Mark Smith on 12 July 2021

We are happy to share some insights about Akeneo Serenity drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, data operations, Office of Revenue

Informatica is Exemplary and Leader in the 2021 PIM Value Index

Posted by Mark Smith on 09 July 2021

We are happy to share some insights about Informatica's Product 360 drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, data operations, Office of Revenue

The 2021 Product Information Management Value Index: 16 Vendors to Assess and Select

Posted by Mark Smith on 17 June 2021

I am happy to share insights gleaned from our latest Value Index research, an assessment of how well vendors’ offerings meet buyers’ requirements. The Ventana Research Value Index: Product Information Management 2021 is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories...

Topics: Sales, Marketing, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning

Reinventing Product Experiences Through Product Information Management

Posted by Mark Smith on 15 June 2021

Having just completed the 2021 Ventana Research Value Index for Product Information Management, I want to share some of my observations about how the market and category have advanced since our first examination over 15 years ago.

Topics: Marketing, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Office of Revenue

The Value Index for Contact Center in the Cloud: Classification and Rating of 14 Vendors

Posted by Keith Dawson on 10 June 2021

I am happy to share insights gleaned from our latest Value Index research, an assessment of how well vendors’ offerings meet buyers’ requirements. The Ventana Research Value Index: Contact Center in the Cloud 2021 is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories...

Topics: Customer Experience, Voice of the Customer, Contact Center, Product Information Management, Digital Commerce, Subscription Management, agent management

The Market for Contact Center in the Cloud Software

Posted by Keith Dawson on 09 June 2021

Having just completed the 2021 Ventana Research Value Index for Contact Center in the Cloud, I want to share some of my observations about how the market has advanced since our assessment three years ago. The trend towards cloud deployment for contact center infrastructure has accelerated, partly (but not exclusively) due to the urgency of the 2020 pandemic. CCaaS has been generally accepted as a...

Topics: Customer Experience, Voice of the Customer, Contact Center, Product Information Management, Digital Commerce, Subscription Management, agent management

Zoho Builds a CX Suite Inside Zoho One

Posted by Keith Dawson on 11 May 2021

There are many software components that facilitate contact center operations. Historically, the industry has relied, in part, on niche or best-of-breed applications but this is shifting in favor of broadly integrated suites or ecosystems. When we look at CX trends beyond the contact center, the shift is even more pronounced, with the bundling/collection of applications from martech to...

Topics: Customer Experience, Voice of the Customer, Contact Center, Product Information Management, Digital Commerce, Subscription Management, agent management, marketing sales

Avaya: Adapting and Focused on CX, CCaaS Success

Posted by Keith Dawson on 22 April 2021

Business phone systems and contact center platforms received renewed attention in 2020 as organizations acquired tools for agents working from home. That put the spotlight on vendors, like Avaya, that have feet in both worlds. Since both forms of communications technology are well-suited to the cloud, Avaya has developed its Unified Communications as a Service (UCaaS) and Contact Center as a...

Topics: Customer Experience, Voice of the Customer, Contact Center, Product Information Management, Digital Commerce, Subscription Management, agent management

The Experience of Digital Commerce

Posted by Stephen Hurrell on 09 April 2021

Digital commerce affects almost everyone’s lives. It is hard to remember a time when one could not sign on to a website like Amazon, order a product, pay for it and have it delivered to your front door within days, not weeks. Although catalogues have been around for a century or so, the digital-commerce revolution has changed the way we think about shopping for many of our everyday and special...

Topics: Sales, Customer Experience, Analytics, Business Intelligence, Product Information Management, Price and Revenue Management, Digital Commerce, AI and Machine Learning

Revenue Management: The Opportunity for Innovation and Optimization

Posted by Stephen Hurrell on 15 March 2021

With modern enterprises adopting and expanding their digital business with subscription and usage business, organizations need to think beyond the primacy of sales as their source of business success. A sustained customer experience is key, representing an organizational and cultural shift from the traditional emphasis on new sales to an equally important focus on customer retention and...

Topics: Sales, Marketing, Analytics, Product Information Management, Sales Performance Management, Financial Performance Management, Price and Revenue Management, Digital Commerce, Subscription Management

Oracle Sales has Priority on Engagement and AI

Posted by Stephen Hurrell on 03 March 2021

The current pandemic has disrupted many of the traditional sales methods used by field-sales organizations to engage, and sell to, buyers. In an effort to provide help, many vendors have recently announced new features that focus less on the management of sales organizations and more on tools to help salespeople sell. This has been coupled with a renewed interest in using data to help with the...

Topics: Sales, Analytics, Data, Product Information Management, Sales Performance Management (SPM), Digital Technology, sales enablement, AI and Machine Learning

The Operations and Supply Chain Market Agenda for 2021: Increasing Agility and Resilience of the Supply Chain

Posted by Robert Kugel on 26 February 2021

Ventana Research recently announced its 2021 research agenda for Operations and Supply Chain, continuing the guidance we’ve offered for nearly two decades to help organizations across industries derive optimal value from business technology and improve outcomes.

Topics: Continuous Planning, Product Information Management, Price and Revenue Management, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, work experience management

Trends in Contact Center Market for 2020 and Beyond

Posted by Keith Dawson on 22 October 2020

This has been a dramatic year for contact centers. The underlying technology has been changing for some time, but that change is now accelerating because of the urgent operational shifts forced by the pandemic. When you can’t gather dozens or hundreds of people into a single, open-plan site, you must look at alternative models for staffing and interaction handling. You must also work harder to...

Topics: Customer Experience, Voice of the Customer, Analytics, Contact Center, Product Information Management, Digital Commerce, Subscription Management, agent management, AI and Machine Learning

Why I Joined Ventana Research

Posted by Keith Dawson on 01 October 2020

It’s very exciting to embark on a new chapter of one’s career, so I am thrilled to be joining Ventana Research to lead the practice of expertise in customer experience (CX). Some who know me might remember that I’ve been in this industry since a much younger version of me edited Call Center Magazine in the 1990s and 2000s. Others might have crossed paths in my role at several industry analyst...

Topics: Customer Experience, Voice of the Customer, Contact Center, Product Information Management, Digital Commerce, Subscription Management, agent management

Zuora and Subscription Management: Suite and Platform to Address Digital Business

Posted by Stephen Hurrell on 28 September 2020

The last decade has seen exponential growth amongst subscription-based business models. Pioneered in the B2C market with cloud-based SaaS offerings, the last decade has seen exponential growth in the share of the economy that is now subscription based. Increasingly, this modern business model is permeating throughout more traditional style industries and companies. But regardless of whether a...

Topics: Sales, Customer Experience, Office of Finance, Voice of the Customer, embedded analytics, Analytics, Business Intelligence, Collaboration, Internet of Things, Contact Center, Product Information Management, Price and Revenue Management, Digital Commerce, Enterprise Resource Planning, ERP and Continuous Accounting, natural language processing, robotic finance, revenue and lease accounting, Subscription Management, agent management, intelligent sales, sales enablement, AI and Machine Learning

Subscription and Usage Management Technology Needs for the Modern Economy

Posted by Stephen Hurrell on 11 September 2020

Subscription-based business models have seen exponential growth over the last decade. The growth of this recurring revenue business model, where a subscriber commits to repeatedly pay for a good or device for a fixed or indefinite timeline, has been caused by the shift from the one-time selling of physical products to selling digital services on a subscription basis. The first phase of this...

Topics: Sales, Customer Experience, Office of Finance, Voice of the Customer, embedded analytics, Analytics, Business Intelligence, Collaboration, Internet of Things, Contact Center, Product Information Management, Price and Revenue Management, Digital Commerce, Enterprise Resource Planning, ERP and Continuous Accounting, natural language processing, robotic finance, revenue and lease accounting, Subscription Management, agent management, intelligent sales, sales enablement, AI and Machine Learning

Why I Joined Ventana Research to Lead Office of Sales

Posted by Stephen Hurrell on 21 August 2020

I’m very excited to announce to my network as well as the ever-expanding Ventana Research community that I’m now directing Ventana Research’s Office of Sales practice. The focus is to guide and educate sales and business professionals on the selling applications and technology including digital commerce, price and revenue management, product information management, sales enablement, sales...

Topics: Sales, embedded analytics, Analytics, Business Intelligence, Collaboration, Data, Product Information Management, Sales Performance Management, Price and Revenue Management, Digital Technology, Work and Resource Management, Conversational Computing, collaborative computing, mobile computing, intelligent sales, sales enablement, AI and Machine Learning

The Business Continuity Imperative: Price and Revenue Management for Resilience in 2020 and Beyond

Posted by Mark Smith on 02 August 2020

Economic dynamics and market pressures during a black-swan event can wreak havoc on efforts to effectively manage revenue operations and pricing for business continuity. For many organizations, environmental changes disrupt the methods by which these essential business processes are managed can be disrupted, damaging the revenue streams that create profitability. The array of pricing strategies...

Topics: Sales, Customer Experience, Human Capital Management, Marketing, Analytics, Business Intelligence, Collaboration, Internet of Things, Data, Product Information Management, Sales Performance Management, Workforce Management, Workforce Planning, Price and Revenue Management, Total Compensation Management, Conversational Computing

The Business Continuity Imperative: The Digital Experience in Marketing for 2020 and Beyond

Posted by Mark Smith on 28 June 2020

Marketing is inextricably linked to business success, and digital technology is essential to an organization’s overall marketing potential because it generates interest and brand awareness. In a black-swan event, the marketing department often is overwhelmed by short-term demands, so in these situations it’s of the essence that digital transformation gets the attention it deserves. In challenging...

Topics: Sales, Customer Experience, Marketing, Office of Finance, Voice of the Customer, Analytics, Data, Product Information Management, Digital Technology, Operations & Supply Chain, Conversational Computing

The Business Continuity Imperative: The Agent and Customer with Contact Centers in 2020 and Beyond

Posted by ISG Software Research on 21 June 2020

Contact centers play a substantial role in an organization’s success. The customer journey is engaged here, at each moment of interaction. Agents, whether human or machine-driven, are intrinsic to the customer experience and the value of the contact center. Customers are essential to an organizations’ overall business potential because they generate revenue. In a black-swan event, demand for...

Topics: Sales, Customer Experience, Marketing, Office of Finance, Voice of the Customer, Analytics, Data, Product Information Management, Digital Technology, Operations & Supply Chain, Conversational Computing

The Business Continuity Imperative: The Subscriber Experience and Subscription Management in 2020 and Beyond

Posted by Mark Smith on 14 June 2020

Subscriptions are the future of business. Subscribers are essential to an organization’s overall business potential because they generate recurring revenue. In a black-swan event, demand for a subscription may spike or dip, so in these situations it’s of the essence that subscriptions get the attention they deserve. In challenging times, a “subscriber-first” mentality tends to take hold — this is...

Topics: Sales, Customer Experience, Marketing, Office of Finance, Voice of the Customer, Analytics, Data, Product Information Management, Digital Technology, Operations & Supply Chain, Subscription Billing, Conversational Computing, Subscription Management, Subscriber Experience

The Business Continuity Imperative: The Product Experience for Buyer and Customer Delight in 2020 and Beyond

Posted by Mark Smith on 31 May 2020

Products and services are the foundation of every organization, regardless of its industry or size. Products are essential to an organization’s overall business health because they generate revenue and engage buyers and customers. In a black-swan event, demand for a product may spike or dip, so in these situations it’s of the essence that products get the attention they deserve as they are...

Topics: Sales, Customer Experience, Marketing, Office of Finance, Voice of the Customer, Analytics, Data, Product Information Management, Digital Technology, Operations & Supply Chain, Conversational Computing, product experience management

The Potential of Marketing in 2020: Ventana Research Agenda

Posted by Mark Smith on 27 February 2020

Ventana Research recently announced its 2020 research agenda for marketing, continuing the guidance we’ve offered for nearly two decades to help organizations derive optimal value from business technology and improve outcomes. Chief Marketing Officers are under pressure to spearhead technology investments that help better align marketing experiences with their brand and to optimize consumer...

Topics: Marketing, Voice of the Customer, Product Information Management, Digital Marketing, Digital Commerce, intelligent marketing

The Ventana Research Operations and the Supply Chain Agenda in 2020

Posted by Mark Smith on 26 February 2020

Ventana Research recently announced its 2020 research agenda for operations and the supply chain, continuing the guidance we’ve offered for nearly two decades to help organizations across industries derive optimal value from business technology and improve outcomes. Organizations must shift their focus on technology investments to include not just operational productivity but the efficiency of...

Topics: Continuous Planning, Product Information Management, Price and Revenue Management, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain

The Revolution in Sales in 2020: Ventana Research Agenda

Posted by Mark Smith on 25 February 2020

Ventana Research recently announced its 2020 research agenda for sales, continuing the guidance we’ve offered for nearly two decades to help organizations derive optimal value from business technology and improve outcomes. Chief sales and revenue officers face an imperative to manage the sales organization but they don’t always have the guidance they need to embrace technology and gain the best...

Topics: Sales, Product Information Management, Sales Performance Management, Digital Commerce

Blockchains Pose Problems of Persistence and Trust

Posted by Robert Kugel on 15 January 2020

I’ve written before about blockchain’s significant potential. A lot of the current discussion on the topic centers on cryptocurrencies and financial trading platforms, both of which are already in operation. However, my focus is on its applicability to business generally, especially in B2B commerce, where I believe there is significant potential for it to serve as a universal data connector....

Topics: Sales, Human Capital Management, business intelligence, Collaboration, Internet of Things, Data, Product Information Management, Digital Commerce, Enterprise Resource Planning, blockchain, candidate engagement, collaborative computing, continuous supply chain

Gaining Dynamic Insights on Sales Planning

Posted by Mark Smith on 15 October 2019

Managing sales processes and resources without careful planning is a recipe for failure. Effectiveness in sales starts with planning that involves the full range of stakeholders. This planning should involve a systematic process, incorporate all relevant information and be supported by capable software designed for this purpose. Furthermore, everyone who participates in sales-related activities,...

Topics: Sales, Product Information Management, Sales Performance Management, Digital Commerce, Subscription Management, intelligent sales

Dynamic Insights from Research on Finance Analytics

Posted by Robert Kugel on 19 September 2019

By itself, data isn’t useful for business; the application of analytics is necessary to transform data into actionable information. Data analysis of one sort or another has long been a core competence of finance departments, applied to balance sheets, income statements or cash flow statements. Today, however, Finance must go beyond these basics by expanding the scope of the data being examined to...

Topics: Customer Experience, Human Capital Management, Voice of the Customer, embedded analytics, Learning Management, Analytics, Business Intelligence, Collaboration, Data Governance, Data Lake, Data Preparation, Information Management, Internet of Things, Contact Center, Data, Product Information Management, Sales Performance Management, Workforce Management, Financial Performance Management, Price and Revenue Management, Digital Technology, Digital Marketing, Digital Commerce, ERP and Continuous Accounting, blockchain, natural language processing, robotic finance, Predictive Planning, candidate engagement, Intelligent CX, Conversational Computing, Continuous Payroll, revenue and lease accounting, collaborative computing, mobile computing, Subscription Management, total rewards management, intelligent marketing, intelligent sales, AI and Machine Learning

Sales and Operations Planning: Just Mediocre

Posted by Robert Kugel on 15 November 2018

A recent analysis of our sales and operations planning (S&OP) dynamic insight research provides perspective on the current state of this core business process. Using concise web-based surveys, Ventana Research’s Dynamic Insights provide research participants with an immediate assessment of their company’s efforts as well as research- and experience-based advice on potential next steps to improve....

Topics: Continuous Planning, Product Information Management, Inventory Optimization, Work and Resource Management, Operations & Supply Chain, Enterprise Resource Planning, Sales and Operations Planning, Sales Planning and Analytics

Beyond Digital Transformation: Effective Technology Innovation in 2018

Posted by Mark Smith on 07 May 2018

Advancing the potential of any business requires continuous improvement in the processes and technology that support it. Many companies have embraced attempts at a digital transformation, and it’s become a goal to which organizational resources and budgets have been dedicated around the globe.

Topics: Big Data, Data Science, Mobile, Sales, Customer Analytics, Customer Engagement, Customer Experience, Human Capital Management, Machine Learning, Marketing, Marketing Performance Management, Mobile Technology, Office of Finance, Wearable Computing, Analytics, Business Intelligence, Cloud Computing, Collaboration, Customer Service, Data Governance, Data Integration, Data Preparation, Internet of Things, Contact Center, Information Optimization, Product Information Management, Digital Technology, Digital Marketing, Digital Commerce, Operations & Supply Chain, Machine Learning and Cognitive Computing, Pricing and Promotion Management, Cybersecurity, Billing and Recurring Revenue, Workforce Optimization, collaboration for business, mobile marketing

Salesforce Fails Again in Customer Experience

Posted by Mark Smith on 14 June 2017

More than a year ago I wrote from personal experience about the challenges our firm encountered with Salesforce’s cloud computing systems and customer service and if we can trust them for business in the cloud. That perspective covered a range of issues that the behemoth cloud computing applications and platform company is facing regarding its service and technology. While Salesforce has shifted...

Topics: Big Data, Sales, Office of Finance, Analytics, Cloud Computing, Collaboration, Product Information Management, Sales Performance Management, Digital Commerce, Sales and Operations Planning, Machine Learning and Cognitive Computing, Sales Enablement and Execution, Machine Learning Digital Technology, Sales Planning and Analytics

Supercharge Sales Analytics with Digital Technologies

Posted by Mark Smith on 12 May 2017

Our firm regularly explores the impacts of new technologies on business. Analytics is foremost among recently emerging technologies, which our benchmark research consistently confirms. In our research on next-generation sales analytics, fourth-fifths (82%) of participating organizations cited analytics as the most important technology trend for sales; however, several other technologies also are...

Topics: Big Data, Sales, Mobile Technology, Office of Finance, Analytics, Cloud Computing, Collaboration, Product Information Management, Sales Performance Management, Digital Commerce, Machine Learning and Cognitive Computing, Sales Enablement and Execution, Machine Learning Digital Technology, Sales Planning and Analytics

Prepare and Wrangle Data for Sales Analytics

Posted by Mark Smith on 05 May 2017

The importance of analytics for sales organizations is clear and, as I pointed out in my recent analyst perspective on the next generation of sales analytics, these capabilities optimize revenue potential. However, utilizing sales analytics requires a set of data skills that most organizations still find challenging and are thus not fully prepared to support. The efficient access and preparation...

Topics: Big Data, Sales, Machine Learning, Office of Finance, Analytics, Cloud Computing, Collaboration, Product Information Management, Sales Performance Management, Digital Technology, Digital Commerce, Sales and Operations Planning, Machine Learning and Cognitive Computing, Sales Enablement and Execution, Sales Planning and Analytics

New Generation of Sales Analytics Can Optimize Revenue Potential

Posted by Mark Smith on 27 April 2017

I have been following advances in sales analytics since the 1990s. Over the last five years, however, I have seen evolution, not innovation. In most cases the information that analytics provides is too complicated and not contextualized enough for sales people who are not analytics experts to understand, let alone take action on. As I pointed out in my 2017 research agenda on sales, analytics is...

Topics: Big Data, Sales, Mobile Technology, Office of Finance, Analytics, Cloud Computing, Collaboration, Product Information Management, Sales Performance Management, Digital Commerce, Sales and Operations Planning, Machine Learning and Cognitive Computing, Sales Enablement and Execution, Machine Learning Digital Technology, Sales Planning and Analytics

Optimizing the Business of Selling in 2017

Posted by Mark Smith on 20 March 2017

I am happy to provide my personal perspective on the potential of sales organizations, processes and technology to supercharge business activity in 2017. The sales processes of organizations – whether they involve digital commerce or direct or indirect physical selling – should be part of continuous optimization efforts to reach maximum results. To do this, the people leading and running sales...

Topics: Big Data, Sales, Machine Learning, Mobile Technology, Office of Finance, Analytics, Cloud Computing, Collaboration, Product Information Management, Sales Performance Management, Digital Technology, Digital Commerce, Operations & Supply Chain, Sales and Operations Planning, Machine Learning and Cognitive Computing, Sales Enablement and Execution, Sales Planning and Analytics

Stibo Systems Continues to Advance PIM for Business and IT

Posted by Mark Smith on 20 December 2015

Stibo Systems has been providing product information management (PIM) software for decades. Its work has helped many organizations worldwide take control of their product information by developing a master definition that can be published across many channels from Web to digital to print. We recognized its work with customers Delta Faucet and Masco Corp. in our 2015 Ventana Research Leadership...

Topics: Master Data Management, Sales, Sales Performance, Supply Chain Performance, Customer Experience, MDM, Mobile Technology, PIM, Stibo Systems, Customer Performance, Operational Performance, Business Performance, Cloud Computing, Financial Performance, Information Management, Business Performance Management (BPM), Financial Performance Management (FPM), Information Optimization, Product Information Management

The State of Product Information Management Software for Business and IT

Posted by ISG Software Research on 08 November 2015

The importance of product information management (PIM) has become clear in recent years and especially as it relates to master data management. As I recently wrote handling this business process effectively and using capable software should be priorities for any organization in marketing and selling its products and services but also interconnecting the distributed supply chain. Our research on...

Topics: Big Data, Master Data Management, Sales Performance, Supply Chain Performance, Enterworks, Marketing, Operational Performance Management (OPM), Stibo Systems, Webon, Business Performance, CIO, Financial Performance, IBM, Informatica, Information Management, Oracle, Information Optimization, Product Information Management, Riversand

Product Information Management Trumps Master Data Management

Posted by ISG Software Research on 08 November 2015

Ventana Research defines product information management (PIM) as the practice of using information, applications and other technology to effectively support product-related processes across the customer, commerce and supply chain. As organizations increase the number and diversity of products and services they offer to customers and partners, they increasingly need to address limitations in the...

Topics: Big Data, Master Data Management, Supply Chain Performance, Governance, Marketing, Operational Performance Management (OPM), CIO, Information Management, Business Performance Management (BPM), Financial Performance Management (FPM), Information Optimization, Product Information Management, Sales Performance Management (SPM)

Informatica Unveils New Platform and Tools for Information Optimization

Posted by Mark Smith on 03 June 2014

At the Informatica World 2014 conference, the company known for its data integration software unveiled the Intelligent Data Platform. In the last three years Informatica has expanded beyond data integration and now has a broad software portfolio that facilitates information management within the enterprise and through cloud computing. The Intelligent Data Platform forms a framework for its...

Topics: Big Data, Master Data Management, Sales Performance, Supply Chain Performance, Operational Performance, Business Analytics, Business Intelligence, Business Performance, CIO, Cloud Computing, Customer & Contact Center, Data Integration, Data Management, Financial Performance, Informatica, Information Applications, Information Management, Workforce Performance, Information Optimization, Product Information Management, application

Agility Provides Simplicity and Innovation in Product Information Management

Posted by Mark Smith on 31 August 2013

The need to be effective in the marketing, selling, manufacturing, distributing, and sourcing products requires more consistent and higher quality product information. This is where product information management (PIM) has great potential, and as I have attested is the responsibility of business to lead the process and technology improvements. Of course for PIM to be efficient IT needs to support...

Topics: Big Data, Sales, Sales Performance, Supply Chain Performance, Operational Performance, Customer & Contact Center, Information Applications, Information Management, Commerce, Product Information Management, Supply Chain

The Secrets to Big Data and Information Optimization Revealed in 2013 Research Agenda

Posted by Mark Smith on 17 January 2013

Managing the access, storage and use of data effectively can provide businesses a competitive advantage. Last year I outlined what the big deal is in big data, as the initial focus on the volume, velocity and variety of data – what my colleague Tony Cosentino calls the three V’s – is only one small piece of how organizations should evaluate this technology. The more balanced approach is to...

Topics: Big Data, Master Data Management, Predictive Analytics, Sales Performance, MDM, Operational Performance, Business Analytics, Business Intelligence, Business Performance, CIO, Cloud Computing, Data Governance, Data Integration, Financial Performance, Information Applications, Information Management, Location Intelligence, Operational Intelligence, Product Information Management

The Business of Sales and Marketing – Our Research Agenda for 2013

Posted by Mark Smith on 15 January 2013

Most organizations see improving the effectiveness of sales as a way to increase productivity. Those organizations that take advantage of the latest sales applications and technology are finding themselves with a competitive advantage, but many organizations lack the time and resources to assess and deploy appropriate platforms. That’s a shame, since most sales organizations have plenty to...

Topics: Sales, Sales Performance, Marketing, PIM, Sales Compensation, Sales Forecasting, Operational Performance, Business Performance, Financial Performance, CPQ, CRM, Product Information Management, SFA

Product Information Management is for Business

Posted by Mark Smith on 04 December 2012

To maximize the potential of their investments, businesses must manage product information, yet for many businesses product information is scattered and duplicated in many systems, which leads to duplication of effort, incorrect information about product descriptions and prices and improper tracking of products, all of which increase costs and waste time. At the same time, for marketing products...

Topics: Master Data Management, Sales, Sales Performance, Supply Chain Performance, Operational Performance, Business Performance, CIO, Customer & Contact Center, Information Management, Commerce, Product Information Management

Informatica Goes Heiler for PIM and Product Information Management

Posted by Mark Smith on 02 October 2012

Informatica is a Hot vendor when it comes to our Value Index for Data Integration. When it comes to meeting the business need for consistent and high-quality product information, Informatica just raised its prospects with its announced takeover of Heiler Software. Until now, Informatica has lacked a product information management (PIM) offering. Germany-based Heiler Software, whose presence has...

Topics: Sales Performance, Supply Chain Performance, MDM, PIM, Operational Performance, Business Performance, CIO, Customer & Contact Center, Data Governance, Financial Performance, Information Management, Product Information Management

Stibo Is Red Hot for Product Information Management

Posted by Mark Smith on 13 August 2012

When it comes to managing product information, organizations know they have room for improvement; only 27 percent trust their efforts completely, and less than a fifth (19%) are very satisfied with them. Almost half (48%) say they have too many incompatible tools, while 41 percent do not have a centralized information repository and 45 percent use a manual process to create a single complete,...

Topics: Sales Performance, Supply Chain Performance, MDM, PIM, Operational Performance, Business Intelligence, Business Performance, Customer & Contact Center, Financial Performance, Information Management (IM), Product Information Management

Product Information Management Is Hot for Business

Posted by Mark Smith on 02 August 2012

Ventana Research has just released our 2012 Value Index for Product Information Management (PIM), in which we evaluate the competency and maturity of vendors and products. Our firm has been researching this software category for many years, and our latest benchmark research in product information management, coming out shortly, finds PIM software providing substantive benefits in new channels of...

Topics: Master Data Management, Sales, Sales Performance, SAP, Supply Chain Performance, Enterworks, Hybris, Stibo Systems, Webon, Operational Performance, Business Analytics, Business Collaboration, Business Performance, Cloud Computing, Customer & Contact Center, Data Governance, Financial Performance, Governance, Risk & Compliance (GRC), IBM, Information Management, Location Intelligence, Oracle, Heiler, Product Information Management, Riversand