Analyst Perspectives

The Internet of Things describes machines and objects that are enhanced with sensors and communication connections, enabling them to report on their operational status, including outages, faults or threshold conditions that require attention. The technology has gradually made its way into business and consumer systems over the past decade. Today, these connected devices are playing an important...

In January of 2020, I was head of product innovation for a newly launched product in the human capital management technology space, targeting high-volume hiring. We had big ambitions for that year, tied to product development and sales, all documented during our annual goal-setting and performance review process. And then the pandemic hit, and everything changed overnight. Everything, that is,...

Despite the emphasis on organizations being more data-driven and making an increasing proportion of business decisions based on data and analytics, it remains the case that some of the most fundamental questions about an organization are difficult to answer using data and analytics. Ostensibly simple questions such as, “how many customers does the organization have?” can be fiendishly difficult...

FinancialForce offers cloud-based ERP and professional services automation (PSA) software. The company targets midsize and larger services companies, especially those that provide professional services (such as consultants or field service organizations) as well as those that offer subscription-based or recurring revenue services and products. FinancialForce’s key point of differentiation is that...

Ventana Research recently announced its 2023 Market Agenda for Human Capital Management, continuing the guidance we’ve offered for two decades to help organizations derive maximum potential from workforce- and people-related technology investments and initiatives. In crafting this Market Agenda, we focused on three critical themes top-of-mind for both HCM vendors and buyers: Organizational...

I am happy to share insights from our latest Ventana Research Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements. The 2023 Analytic Data Platforms Value Index is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect...

I am happy to share insights gleaned from our latest Value Index research, an assessment of how well vendors’ offerings meet buyers’ requirements. The 2023 Ventana Research Value Index: Customer Experience Management is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories...

With Ventana Research’s 2023 Market Agenda, we continue the guidance we’ve offered for two decades to help organizations derive maximum value from digital business technology investments. Through our market research and expertise, we identify trends and best practices and share insights on how to achieve technological effectiveness, particularly in key processes and systems to engage the...

Markets have been more volatile than ever. It creates a need for decision makers to utilize technologies such as artificial intelligence and machine learning (AI/ML) to better understand the external factors that impact their business. By identifying these factors, organizations can better plan for changing market environments and seize market opportunities. However, manual modeling is a...

Ventana Research recently announced its 2023 Market Agenda in the expertise area of Marketing, continuing the guidance we have offered for nearly two decades to help organizations derive optimal value from business technology and improve outcomes.

The subscription and recurring revenue business models became a significant part of the economy this century with the advent of streaming services for entertainment and software as a service. They have grown in popularity because they enhance customer lifetime value by evolving what had previously been a one-time-sale relationship into a delivery of ongoing services which can create a more loyal...

Ventana Research recently published the 2023 Analytic Data Platforms Value Index. As organizations strive to be more data-driven, increasing reliance on data as a fundamental factor in business decision-making, the importance of the analytic data platform has never been greater. In this post, I’ll share some of my observations about how the analytic data platforms market is evolving.

Ventana Research recently announced its 2023 research agenda for Operations and Supply Chain, continuing the guidance we’ve offered for nearly two decades to help organizations across industries derive optimal value and improved outcomes from business technology.

Having just completed the 2023 Ventana Research Value Index for Customer Experience Management, I want to share some of my observations about how the market has developed. We found that there are many tools available for various needs related to customer management and communication, ranging from marketing tools to contact center systems to data and analytics applications. It is rare to find all...

I am happy to share insights from our latest Ventana Research Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements. The 2023 Operational Data Platforms Value Index is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect...

Ventana Research recently announced its 2023 Market Agenda for the Office of Finance, continuing the guidance we have provided since 2003 on the practical use of technology for the finance and accounting department. Our insights and best practices aim to enable organizations to operate with agility and resiliency, improving performance and delivering greater value as a strategic partner.

Configure, price and quote (CPQ) software has been traditionally viewed as a specialist outpost of software, almost exclusively B2B and predominately used in manufacturing or specialty chemicals or other industries where there were large variants of similar products that required careful configuration, pricing and ultimately generating a quote that could be forwarded to a prospective customer for...

Ventana Research recently announced its 2023 Market Agenda for Data, continuing the guidance we have offered for two decades to help organizations derive optimal value and improve business outcomes.

Ventana Research recently announced its 2023 Market Agenda for Analytics, continuing the guidance we have offered for nearly two decades to help organizations derive optimal value from technology investments to improve business outcomes.

Ventana Research recently published the 2023 Operational Data Platforms Value Index. The importance of the operational data platform has never been greater as organizations strive to be more data-driven, incorporating intelligence into operational applications via personalization and recommendations for workers, partners and customers. In this post, I’ll share some of my observations on how the...