Analyst Perspectives

With the emergence of multiple selling channels and the rise of the subscription model, the need for a unified approach to revenue planning and execution should be a priority for every organization. As I have written about in my analyst perspective Revenue Management: The Opportunity for Innovation and Optimization, this need to unify the approach and focus on alignment across all revenue supporting teams in furtherance of an organization’s objectives and targets is of key importance to ensure...

Any organization that relies heavily on a large labor force looks to automation to reduce costs, and contact centers are no exception. They handle interactions at such large scale that almost any effort to automate some part of the process can deliver measurable efficiencies. Two factors have ratcheted up attention on automating customer experience workflows: the dramatic expansion of digital interaction channels, and the development of artificial intelligence and machine learning tools to...

TIBCO is a large, independent cloud-computing and data analytics software company that offers integration, analytics, business intelligence and events processing software. It enables organizations to analyze streaming data in real time and provides the capability to automate analytics processes. It offers more than 200 connectors, more than 200 enterprise cloud computing and application adapters, and more than 30 non-relational structured query language databases, relational database management...

Talend is a data integration and management software company that offers applications for cloud computing, big data integration, application integration, data quality and master data management. The platform enables personnel to work with relational databases, Apache Hadoop, Spark and NoSQL databases for cloud or on-premises jobs. Talend data integration software offers an open and scalable architecture and can be integrated with multiple data warehouses, systems and applications to provide a...

When migrating their communications stacks to the cloud, many organizations come face to face with a quandary: do they emphasize the business phone system and gravitate toward a unified communications vendor? Or should they focus on the specific applications needed for running their contact centers and seek out a CCaaS vendor?

Enterprises looking to adopt cloud-based data processing and analytics face a disorienting array of data storage, data processing, data management and analytics offerings. Departmental autonomy, shadow IT, mergers and acquisitions, and strategic choices mean that most enterprises now have the need to manage data across multiple locations, while each of the major cloud providers and data and analytics vendors has a portfolio of offerings that may or may not be available in any given location. As...

How does your organization define and display its metrics? I believe many organizations are not defining and displaying metrics in a way that benefits them most. If an organization goes through the trouble of measuring and reporting on a metric, the analysis ought to include all the information needed to evaluate that metric effectively. A number, by itself, does not provide any indication of whether the result is good or bad. Too often, the reader is expected to understand the difference, but...

When NICE acquired inContact in 2016, it began a transformation that saw it broaden its product offering and positioned itself to play a larger role in the contact center and customer experience industries. It was a prescient move, creating a firm that could supply end-to-end contact center functionality in the cloud. And it anticipated today’s market dynamic, in which NICE and its competitors are racing to define (and capitalize on) the post-contact center future.

In part one of this Analyst Perspective on the use of artificial intelligence within contact center applications, we focused on the evolution — and resulting benefits — of tools embedded with AI, including ease-of-use for non-data-scientists.

Databricks is a data engineering and analytics cloud platform built on top of Apache Spark that processes and transforms huge volumes of data and offers data exploration capabilities through machine learning models. It can enable data engineers, data scientists, analysts and other workers to process big data and unify analytics through a single interface. The platform supports streaming data, SQL queries, graph processing and machine learning. It also offers a collaborative user interface —...