Analyst Perspectives

There are stark reminders that all is not well in business-to-business sales and marketing land. Many organizations struggle to hit revenue targets, and individuals consistently fail to hit their quotas. Various reasons are put forward, but the more convincing argument is that buyer behavior has transformed over the years, requiring changes to the traditional way of engaging with B2B prospects...

I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. The 2023 Global Payroll Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria...

Board offers a platform that enables financial planning and analysis (FP&A) groups to forecast, plan, budget, analyze and report, using a consistent set of data from across the business to speed these processes, improve forecast and planning accuracy, and accelerate analysis and reporting. Board was categorized as an Exemplary Vendor in our Ventana Research Business Planning Value Index, with...

I recently articulated some of the reasons why IT teams can fail to deliver on the business requirements for data and analytics projects. This is an age-old and multifaceted problem that is not easily solved. Organizations have a role to play in alleviating the issue by ensuring that their business processes and project planning support a collaborative approach in which business and IT...

The 2023 Ventana Research Buyers Guide for Global Payroll research enables me to provide observations about how the market has advanced. 

I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. The 2023 Domestic Payroll Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria...

The 2023 Ventana Research Buyers Guide for Domestic Payroll research enables me to provide observations about how the market has advanced. 

The emphasis on environmental, social and governance (ESG) issues has been growing for some time. I participated in the development of the Sustainability Accounting Standards Board (SASB) as a software industry expert more than a decade ago. The rise of ESG’s profile in corporate reporting is the latest evolution of “responsible investing,” a topic that goes back centuries in the west. The modern...

I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. The 2023 Payroll Management Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria...

For at least five years, it has been clear that innovation in technology for communication and business processes is accelerating. This year, that trend has been especially notable with the explosive emergence of artificial intelligence in the contact center software market. But what tends to get lost in the excitement around innovation is what sits downstream of the development process: the...

The 2023 Ventana Research Buyers Guide for Payroll Management research enables me to provide observations about how the market has advanced. 

I previously wrote about how document-database providers have added support for ACID transactions and the SQL query language, making their products increasingly suitable for use as replacements for applications that previously depended on relational databases. Adoption of non-relational NoSQL databases is by no means reliant on displacing incumbent relational databases, and initial adoption is...

SuiteWorld, the annual user conference from Oracle NetSuite, focused on three topics: artificial intelligence, a reimagination of the role NetSuite can play in managing an organization and emphasizing the value to existing customers of using more of what NetSuite has to offer.

I have previously written about the functional evolution and emerging use cases for NoSQL databases, a category of non-relational databases that first emerged 15 or so years ago and are now well established as potential alternatives to relational databases. NoSQL is a term used to describe a variety of databases that fall into four primary functional categories: key-value stores, wide-column...

I previously wrote about the challenge facing distributed SQL database providers to avoid becoming pigeonholed as only being suitable for a niche set of requirements. Factors including performance, reliability, security and scalability provide a focal point for new vendors to differentiate from established providers and get a foot in the door with customer accounts. Expanding and retaining those...

Because artificial intelligence is top-of-mind, Workday spent a great deal of time on the topic at its recent Workday Rising annual user group meeting in San Francisco. It was front and center in the general sessions, in the announcements made at the event and in the product roadmaps.

Alteryx was founded in 1997 and initially focused on analyzing demographic and geographically organized data. In 2006, the company released its eponymous product that established its direction for what the product is today. In 2017, it went public in an IPO on the NYSE. At the time of the IPO, Alteryx was focusing much of its marketing efforts on the data preparation market, particularly to...

I previously discussed the trust and accuracy limitations of large language models, suggesting that data and analytics vendors provide guidance about potentially inaccurate results and the risks of creating a misplaced level of trust. In the months that have followed, we are seeing some clarity from these vendors about the approaches organizations can take to increase trust and accuracy when...

I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. TheVentana Research 2023 Data Observability Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the...

The 2023 Ventana Research Buyers Guide for Data Observability research enables me to provide observations about how the market has advanced.