ISG Software Research Analyst Perspectives

LiveOps Empowers Contact Center in the Cloud

Posted by ISG Research on 28 November 2015

Founded in 2000, LiveOps has evolved a unique two-sided business model. On one side is LiveOps Agents on Demand, an Uber-like business in which home-based workers sign-up as LiveOps agents, and the company uses them to provide outsourced contact center services. This model enables LiveOps to provide flexible levels of service; customers can scale up and down as needed while the provider is able... Read More

Topics: Customer Analytics, Customer Engagement, Customer Experience, Speech Analytics, Customer Performance, Analytics, Cloud Computing, Customer Service, Uncategorized, Call Center, Contact Center, Contact Center Analytics, CRM, Text Analytics

Subscriber Experience Impacts Recurring Revenue

Posted by ISG Research on 08 November 2015

The digital economy has changed the way many companies provide products. Some no longer deliver packaged products but provide them as services over a network, typically the Internet. Telecommunications providers in particular are familiar with this business model and have developed processes and systems that use innovations such as product bundles that include elements of fixed charges (such as... Read More

Topics: Big Data, Sales Performance, Customer Analytics, Customer Engagement, Customer Experience, Marketing, Customer Performance, Operational Performance, Analytics, Cloud Computing, Customer Service, Financial Performance, CRM

Genesys Brings G-Force to Powering a Better Customer Experience

Posted by ISG Research on 05 November 2015

I recently joined more than 1,000 users, partners, consultants and other analysts at the first global G-Force 2015 conference, held in Miami. Sponsor Genesys put together an agenda that not only educated but entertained the attendees. For an example of the latter, Sekou Andrews, a poet, actor, musician and voice-over artist, preceded the main keynotes with a wonderful sketch that put customer... Read More

Topics: Customer Analytics, Customer Engagement, Customer Experience, Speech Analytics, Customer Performance, Analytics, Business Analytics, Cloud Computing, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Text Analytics

Insights from Dreamforce ‘15 Exceeds Expectations

Posted by ISG Research on 17 October 2015

I recently attended my first U.S. Dreamforce, the annual salesforce.com event designed to showcase its products and services as well as those of its partners, and I was impressed. I was told that Dreamforce ‘15 would be big, and it was – just about every hotel, restaurant, meeting room in San Francisco seemed to have been taken over for the week, and still the company had to bring in a cruise... Read More

Topics: Big Data, Sales Performance, Social Media, Customer Analytics, Customer Experience, Marketing, Mobile Technology, Speech Analytics, Wearable Computing, Customer Performance, Analytics, Business Analytics, Cloud Computing, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Text Analytics

Enghouse Interactive Expands Portfolio of Contact Center Systems

Posted by ISG Research on 13 March 2015

Enghouse Interactive is one of three divisions of Enghouse Systems, a publicly traded Canadian company founded in 1984. The other two divisions provide network technology to telecommunications providers and applications for public and private transportation companies; Enghouse Interactive owns the company’s three contact center systems. The corporate group has a history of growth – it now has a... Read More

Topics: Big Data, Customer Analytics, Customer Experience, Customer Feedback Management, Speech Analytics, Customer Performance, Analytics, Cloud Computing, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Text Analytics

Tracking the Customer Journey Is Critical for Engagement

Posted by ISG Research on 27 February 2015

Competition for customers is more intense today than ever before, and companies struggle to differentiate themselves from the competition. Our research repeatedly finds that customer experience is a key differentiator. Our research into next-generation customer engagement said the impetus for improving engagement is to improve the customer experience in almost three quarters (74%) of... Read More

Topics: Big Data, Customer Analytics, Customer Experience, Customer Feedback Management, Speech Analytics, Customer Performance, Analytics, Cloud Computing, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Text Analytics

Sales Agenda for Applications and Technology in 2015

Posted by ISG Research on 17 February 2015

Most people in business management admit that sales is more an art than a science. Organizations have long struggled to find the right mix to improve its effectiveness, and few get the most out of available technology. For many the default is still to use sales force automation (SFA) and spreadsheets to manage processes and try to increase the productivity of sales staff. In our view they should... Read More

Topics: Sales, Recurring Revenue, Sales Compensation, Sales Forecasting, Customer Performance, Business Collaboration, Business Mobility, Cloud Computing, CRM, SFA

Genesys and Workforce Optimization

Posted by ISG Research on 28 January 2015

Genesys is best known as a provider of contact center management systems and has long provided computer/telephony integration (CTI) and single-queue call routing systems. Over the past few years it has had changes of ownership and now is a stand-alone company focused on providing systems to improve the customer experience. To do this its combines contact center infrastructure systems and a suite... Read More

Topics: Big Data, Customer Analytics, Customer Experience, Customer Feedback Management, Speech Analytics, Analytics, Cloud Computing, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Text Analytics

Research Agenda: Customer Technology for 2015

Posted by ISG Research on 23 January 2015

I recently wrote about customer experience lessons I learned during 2014 and the technologies required to deliver EPIC experiences. Both of these analyses focus on the people, processes, information and technologies required to improve the customer experience at every touch point, and these themes will also be at the heart of our customer technology research agenda for 2015. Looking back at our... Read More

Topics: Big Data, Social Media, Customer Analytics, Customer Experience, Customer Feedback Management, Speech Analytics, Analytics, Business Analytics, Business Collaboration, Cloud Computing, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Text Analytics

Technology Requirements for Providing an EPIC Customer Experience

Posted by ISG Research on 20 January 2015

Customer Experience was one of the subjects most talked and written about during 2014, and I expect this to continue in 2015. Many observers and analysts, including me, believe it can be the difference between companies succeeding or going out of business. Yet debate continues to define what customer experience is and how to manage it. Some think the best tools are “voice of the customer”... Read More

Topics: Big Data, Customer Analytics, Customer Experience, Customer Feedback Management, Speech Analytics, Analytics, Cloud Computing, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Text Analytics

Workforce Optimization Software Vendor Ratings in Perspective

Posted by ISG Research on 14 January 2015

As with many other research topics, Ventana Research investigates workforce optimization in two ways. Our benchmark research into next-generation workforce optimization assesses how companies use workforce optimization systems now and intend to in the future, while our Workforce Optimization Value Index evaluates how well workforce optimization products and vendors match buyers’ needs. In our... Read More

Topics: Big Data, Social Media, Customer Analytics, Customer Experience, Customer Feedback Management, Speech Analytics, Analytics, Business Analytics, Business Collaboration, Cloud Computing, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Text Analytics

ManyWho Brings New Approach to Workflow and Business Efficiency

Posted by ISG Research on 12 January 2015

ManyWho was launched in May 2013 by two former Salesforce.com executives, Dave Norris and Steve Wood. They branded it the Cloud Workflow Company, It offers an innovative approach that allows organizations to create workflows, automatically convert them into business applications and run the apps on multiple types of devices. The key to its success lies in the second and third steps, which... Read More

Topics: Customer Experience, Self-service, Operational Performance, Business Collaboration, Cloud Computing, Customer & Contact Center, Customer Service, Call Center, Contact Center, CRM

Customer Engagement Analytics Getting Simpler with Verint

Posted by ISG Research on 12 January 2015

Verint is a well-established vendor of workforce optimization systems. It recently acquired KANA Software, as I discussed, which enabled Verint to move further into the customer engagement market. Now Verint has combined the two companies’ range of analytics products to create Verint Engagement Analytics. The new product supports a four-stage process to understand customers’ preferences and... Read More

Topics: Big Data, Customer Analytics, Customer Experience, Customer Feedback Management, Speech Analytics, Analytics, Business Analytics, Cloud Computing, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Text Analytics

Salesforce Innovates in Customer Engagement

Posted by ISG Research on 08 January 2015

When Salesforce.com began in 1999 its stated intent was “to reinvent CRM in the cloud.” In 15 years, the company has achieved much more than that, having a major impact on the way IT systems are delivered: Large numbers of vendors have followed its example to provide cloud-based systems. It added a platform as a cloud – a software development environment in the cloud – to its portfolio,... Read More

Topics: Big Data, Social Media, Customer Analytics, Customer Experience, Customer Feedback Management, Speech Analytics, Self-service, Operational Performance, Analytics, Business Collaboration, Cloud Computing, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Text Analytics

Lessons Learned about the Customer Experience in 2014

Posted by ISG Research on 31 December 2014

During this year talk has been widespread about the customer experience, which is good. What is not so good is that, according to my benchmark research into next-generation customer engagement, most companies still struggle to deliver satisfying experiences. However, the research and my discussions with users and vendors lead to some clear conclusions: Consumers have changed the way they... Read More

Topics: Big Data, Social Media, Customer Analytics, Customer Experience, Customer Feedback Management, Speech Analytics, Self-service, Analytics, Cloud Computing, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Text Analytics

Interactive Intelligence Innovates in the Cloud for Contact Centers

Posted by ISG Research on 26 December 2014

Interactive Intelligence is a well-established supplier of contact center systems and just celebrated its 20th anniversary. Customer Interaction Center (CIC) is its on-premises product, which provides integrated management of multiple communication channels and supports a high degree of customization. Communications as a Service (CaaS) is a virtual private cloud (for single tenants) version of... Read More

Topics: Big Data, Customer Analytics, Customer Experience, Customer Feedback Management, Speech Analytics, Self-service, Analytics, Business Collaboration, Cloud Computing, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Text Analytics

IBM Enables Business Innovation from 21st Century Technology

Posted by ISG Research on 19 December 2014

Those of us who have been in the technology industry for many years remember the phrase “No one ever got fired for buying IBM.” Then IBM was both a hardware and a system software vendor, and most IT managers new that hardly anyone would question a decision to go with IBM. These days IBM has done extensive marketing to make itself known for everything “smart” – planets, cities, commerce and of... Read More

Topics: Big Data, Social Media, Customer Analytics, Customer Experience, Customer Feedback Management, Speech Analytics, Self-service, Analytics, Business Analytics, Cloud Computing, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Text Analytics

Data-Driven Business Processes Essential for Optimization

Posted by ISG Research on 16 October 2014

When applying information technology to drive better business performance, companies and the systems integrators that assist them often underestimate the importance of organizing data management around processes. For example, companies that do not execute their quote-to-cash cycle as an end-to-end process often experience a related set of issues in their sales, marketing, operations, accounting... Read More

Topics: Big Data, Mobile, Sales Performance, Supply Chain Performance, ERP, Office of Finance, Operations, Management, close, closing, computing, end-to-end, Operational Performance, Analytics, Business Performance, Cloud Computing, Data Management, Information Applications, Information Management, CRM, Data, finance, FPM

NICE Systems Delivers Customer Engage Platform

Posted by ISG Research on 29 September 2014

I recently wrote about NICE Systems expanding beyond workforce optimization, including more analytics in its product portfolio. This expansion is continuing. NICE recently announced the NICE Engage Platform. This consists of three components: an enhanced version of its call recording product, interaction analytics combined with quality monitoring, and a series of packaged business solutions... Read More

Topics: Customer Analytics, Customer Experience, Speech Analytics, Analytics, Cloud Computing, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Text Analytics

NICE Systems and Customer Engagement Analytics

Posted by ISG Research on 04 September 2014

I recently wrote about NICE Systems’ acquisition of Causata to enhance its analytics capabilities and expand from workforce optimization into customer experience management. NICE recently released Customer Engagement Analytics, which is designed to analyze customer interaction data to help companies improve the customer experience at every touch point. NICE calls this optimizing the customer... Read More

Topics: Customer Analytics, Customer Experience, Operational Performance, Analytics, Business Analytics, Business Intelligence, Cloud Computing, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM