Before you approve another artificial intelligence (AI) sales agent, ask your team a simple question: What does it cost us to produce a qualified opportunity, an approved quote or a successful renewal with this technology? If the answer is a license price or a count of automated tasks, you do not yet have the information needed to scale the investment. ISG Research asserts that, through 2028, the...
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Topics: sales engagement, Contract Lifecycle Management, Office of Revenue - Business Technologies, CLM