ISG Software Research Analyst Perspectives

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for Topic: Hyperscaler

CCaaS in the 2030s

Posted by Keith Dawson on 10 September 2026

We are experiencing a generational transformation of service delivery, and it’s not just about artificial intelligence (AI). I believe we are also seeing a reordering of how software providers organize the tools used in contact centers. We call it Contact Center as a Service (CCaaS) because that’s what people are used to, even though “as a Service” doesn’t accurately describe an environment where... Read More

Topics: Contact Center, agent management, Customer Experience Management, CCaaS, Intelligent Self-Service, Conversational AI, Customers and CX - Business & Technologies, Conversational Intelligence, Hyperscaler

FinOps Dashboards Don’t Fix Cloud Waste

Posted by Jeff Orr on 08 April 2026

Multicloud was supposed to deliver flexibility, leverage and lower costs. Instead, many enterprises are paying a complexity tax that exceeds the savings. Dashboards light up with granular cost data across hyperscalers, yet total spending continues to climb. Visibility is improving. Accountability is not. The multicloud thesis was straightforward: distribute workloads across providers and reduce... Read More

Topics: Office of Finance, digital finance, CloudOps, IT & Technologies, FinOps, Business & Technologies, Cloud Infrastructure, IT Management & Operations, Multicloud, Cloud Cost Management, Hyperscaler