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Organizations have been talking about how to effectively analyze customer data for more than three decades. This has evolved into a desire for a “360-degree view of the customer” - a comprehensive picture drawn from all available data. As yet, not many organizations have achieved it. Our recent research into customer relationship maturity shows that fewer than one-third (31%) of organizations...

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Topics: Social Media, Customer Analytics, Customer Experience, Speech Analytics, Voice of the Customer, Analytics, Business Analytics, Cloud Computing, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Desktop Analytics, Text Analytics


I recently wrote that Salesforce.com was a vendor to watch during 2013, and during a recent briefing I heard more messages that support this view. First there was confirmation about financials. Even though the company is only 14 years old and the overall economy is not exactly booming, revenues for 2012 were up 35 percent to $3.05 billion, with Europe matching this with a 37 percent year-on-year...

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Topics: Sales Performance, Salesforce.com, Social Media, Customer Analytics, Customer Experience, Social CRM, Speech Analytics, Voice of the Customer, Operational Performance, Analytics, Cloud Computing, Collaboration, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Desktop Analytics, Text Analytics


Clarabridge is a well-known text analytics vendor that markets its products under the banner of customer experience management. As I wrote last year, its products allow organizations to take a closed-loop approach by capturing all forms of text data, analyzing it, categorizing it, understanding root causes of customer issues and raising alerts so that action including collaboration can be taken...

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Topics: Social Media, Customer Analytics, Customer Experience, Speech Analytics, Clarabridge, Mobile Apps, Collaboration, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Text Analytics, Unified Communications


Like me, you have no doubt spotted the propensity for software vendors and consultants to call anything new “2.0”; for example, we have ERP 2.0 and CRM 2.0. Just recently during a joint Aspect and Microsoft presentation, the companies went one step further and introduced the concept of the 2.0 customer meeting the 2.0 company. My first reaction was one of horror, but as I thought about it, it...

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Topics: Social Media, Customer Analytics, Customer Experience, Customer Feedback Management, Social CRM, Speech Analytics, Voice of the Customer, Mobile Apps, Self-service, Analytics, Business Analytics, Business Collaboration, Cloud Computing, Collaboration, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Desktop Analytics, Text Analytics, Unified Communications, Vendor(s), Workforce Force Optimization


I recently attended the Unified Communication Expo exhibition and conference in London to find out how much communications has been changing. As I entered the exhibition center the first thing I noticed was the huge variety of vendors on show, everything from major brands in the telecommunications industry (Aspect, AT&T, BT, Cisco, Mitel, Nokia and Siemens Enterprise Communications) to some major...

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Topics: Social Media, Customer Analytics, Customer Experience, Customer Feedback Management, Social CRM, Speech Analytics, Voice of the Customer, Mobile Apps, Self-service, Analytics, Business Collaboration, Cloud Computing, Collaboration, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Desktop Analytics, Text Analytics, Unified Communications, Vendor(s), Workforce Force Optimization


The first positive signs for the “the new Genesys” emerged just 100 days after its sale by Alcatel was completed last year, and those positive signs have continued. The company has not only maintained strong development of its core products but has also made an aggressive move into the contact center mid-market, the contact center in the cloud market, and the multichannel communications...

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Topics: Social Media, Customer Analytics, Customer Experience, Customer Feedback Management, Social CRM, Speech Analytics, Voice of the Customer, Genesys, Mobile Apps, Self-service, Analytics, Business Analytics, Cloud Computing, Collaboration, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Desktop Analytics, Text Analytics, Unified Communications, Workforce Force Optimization


Improving how employees and managers can improve talent management activities through changes in process, technology and better access to information is both a theme of my research agenda this year. It is also what the key technology vendors in this space have been focused on developing products to do.  Cornerstone OnDemand is one of those vendors that has been in the talent management space since...

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Topics: Sales Performance, Salesforce.com, Social Media, HCM, Learning, Performance, Recruiting, Business Collaboration, Business Performance, Cloud Computing, Workforce Performance, Cornerstone OnDemand, HR


Cisco is without doubt best known as a supplier of networking systems. Its products have been used by companies large and small to build local and wide area networks. It has played in the contact center space as a provider of network and call management systems that sit between public networks and contact center agents to manage the delivery of interactions to the right extensions and provide...

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Topics: Sales Performance, Social Media, Customer Experience, Logitech, Mobile Apps, Operational Performance, Analytics, Business Analytics, Business Collaboration, Cloud Computing, Collaboration, Customer & Contact Center, Customer Service, Call Center, Cisco, Contact Center, Contact Center Analytics, CRM, Unified Communications, Upstream Works, Social, Workforce Force Optimization


Learning management software (LMS) has evolved over the past 25-plus years from a classroom scheduling tool that helped streamline instructor-led and classroom training to a rich, integrated enterprise application that delivers and tracks training across an entire organization. These applications are effective at enabling organizations to share knowledge and track the knowledge-sharing process....

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Topics: Sales Performance, Social Media, HCM, LMS, Social Collaboration, Learning Management, Operational Performance, Customer & Contact Center, Information Management, Workforce Performance, HR, Talent Management


Business analytics have become mainstream in most organizations. Our latest research in technology innovation found analytics was the top-ranked technology in 39 percent of organizations. To deepen the sophistication of their analytics, businesses can add geographic context and maps to business intelligence applications to create what we call location intelligence. Applications and tools with a...

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Topics: Sales Performance, Social Media, Geographic Information Systems, GIS, Location Analytics, Spatial Data Quality, Operational Performance, Business Analytics, Business Collaboration, Business Intelligence, Business Performance, Cloud Computing, Customer & Contact Center, Information Applications, Information Management, Location Intelligence


My recent research into the contact center in the cloud shows the typical agent’s life is not an easy one. Agents are expected to handle more types of interactions that arrive through more communication channels as found in our research with inbound, email and outbound in use by more than 74 percent of organizations, meet an increasing number of performance metrics, and leave each caller feeling...

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Topics: Sales Performance, Social Media, Customer Experience, Social CRM, LiveOps, Operational Performance, Analytics, Cloud Computing, Collaboration, Customer & Contact Center, Customer Service, Call Center, Contact Center, CRM, Workforce Force Optimization


Managing data efficiently across the enterprise continues to be a large challenge for both business units and IT. Organizations need data supplied in a consistent format and timely manner to help manage their activities and processes, but some do not look beyond conventional approaches to improvement. Today’s large volumes of data make it more difficult to understand the relationships among data...

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Topics: Master Data Management, Sales Performance, Social Media, MDM, IT Performance, Operational Performance, Business Analytics, Business Intelligence, Cloud Computing, Customer & Contact Center, Data Governance, Information Applications, Information Management, Location Intelligence, DG


MicroStrategy CEO Michael Saylor has a keen sense of where things are headed. He sees mobile and social as the two drivers of a world based largely in software. Last year I covered the announcements at the MicroStrategy events in Amsterdam and the vision Saylor put forth in his keynote speech. MicroStategy World 2013 last month finds the company delving into such diverse areas as identity...

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Topics: MicroStrategy, Mobile, Sales Performance, Social Media, Customer Experience, alert, Mobile Intelligence, Operational Performance, Analytics, Business Analytics, Business Collaboration, Business Intelligence, Business Performance, Cloud Computing, Customer & Contact Center, Location Intelligence, Operational Intelligence



NewVoiceMedia recently announced it has raised $20 million of investment funds to aid its expansion overseas, including offices in North America. The company was founded in the UK in 2000 and originally offered telephony and call management in the cloud. It now has a close partnership with Salesforce.com, which has allowed it to expand into a multichannel contact center in the cloud. During the...

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Topics: Salesforce.com, Social Media, Customer Analytics, Customer Experience, Social CRM, Mobile Apps, NewVoicemedia, Cloud Computing, Collaboration, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM


The proper use of technology enables businesses to be more efficient. Our recent research into technology for business innovation found that 56 percent indicate innovative technology is very important, yet only 9 percent are very satisfied with theirs, showing plenty of room for improvement. As we enter 2013, businesses have more choices than ever for technology to improve business and IT. Our...

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Topics: Big Data, Sales Performance, Social Media, Supply Chain Performance, Mobile Technology, Social Collaboration, IT Performance, Operational Performance, Business Analytics, Business Collaboration, Business Intelligence, Business Performance, CIO, Cloud Computing, Customer & Contact Center, Financial Performance, Governance, Risk & Compliance (GRC), Information Applications, Information Management, Location Intelligence, Operational Intelligence, Workforce Performance, CMO, COO, CTO


I hadn’t come across Vertical Solutions until a recent briefing, from which I found that the company offers an interesting combination of field service management and CRM. Vertical Solutions has offices around the world, and its target market is companies with between 50 and 2,500+ users in the manufacturing, outsource contact center services, healthcare and residential services markets. It began...

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Topics: Social Media, Customer Experience, Voice of the Customer, Mobile Apps, Self-service, Analytics, Cloud Computing, Collaboration, Customer & Contact Center, Customer Service, Call Center, Contact Center, CRM, Vertical Solutions


HireVue has announced the release of a new add-on module for its HireVue Digital Interview Platform. CodeVue is intended to improve the way organizations identify, screen and assess technical or developer positions. Potentially it will benefit companies that need to fill large numbers of technical positions that involve writing code, helping to automate a recruiting process that has been manual...

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Topics: Social Media, Cloud Computing


Human capital is most organizations’ largest investment and one of their largest differentiators against the competition. So it follows that those that take advantage of the compelling, game-changing technology now available in human capital management (HCM) will place themselves at a competitive advantage.

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Topics: Big Data, Social Media, HCM, Human Capital Management, Learning, Office of Finance, Social Collaboration, Analytics, Business Analytics, Business Collaboration, Business Intelligence, Business Performance, Cloud Computing, Information Applications, Information Management, Workforce Performance, CFO, Compensation, finance, HR, Talent Management, Workforce Management


My research into the customer service agent desktop shows that most centers expect a lot of their contact center agents: more than half (59%) handle between two and five different services (such as general queries, complaints and sales) and 14 percent handle seven or more. Nearly half (49%) are expected to handle between six and 15 calls per hour, and as well as calls, the majority (75%) are...

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Topics: Sales Performance, Social Media, Customer Analytics, Customer Experience, Speech Analytics, Voice of the Customer, Operational Performance, Analytics, Business Collaboration, Cloud Computing, Collaboration, Customer & Contact Center, Customer Service, Call Center, Contact Center, Contact Center Analytics, CRM, Desktop Analytics, Text Analytics


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